Education and training industry, the latest survey!

Women want to learn foreign languages ​​more!

White-collar workers in human resource positions most want to learn new skills

　　Are you studying lately?

　　How long have you not learned the same skill?

　　When career development encounters a bottleneck, do you consider improving your academic qualifications?

　　Do you still have hobbies of your own?

　　I always say that I want to pick up foreign languages. Have you started?

　　When people are still teasing the strange flower and saying the debater's phrase "Are you more knowledgeable than the day before?"

　　​More hardworking people have been sprinting repeatedly on the track of learning

No matter how chaotic the world is, don’t forget that the consumption of charging education and training has increased significantly

　　In 2020, which has just ended, the epidemic has brought unexpected changes to the development of many domestic industries.

Some are experiencing setbacks, while others are developing against the trend.

Among them, the fastest is the education and training industry.

　　Data from the "China Good Life Survey (2020-2021)" shows that in the past 2020, 27.48% of Chinese people are paying for education and training, ranking fourth among the 12 consumer options.

According to data from the Big Survey Data Alliance Tianyancha, in the first 10 months of 2020, the net increase in the number of enterprises in the education and training industry has increased by 22.5% year-on-year.

In the first half of the year alone, more than 10 billion yuan of financing poured into the education track.

　　Looking back at the data for the past ten years, a large survey found that China’s education and training consumption levels have been increasing.

Especially in 2020, it has increased by 7.5 percentage points.

　　By 2021, people's enthusiasm is unabated. Among all the consumer options given, education and training have squeezed into the top three.

　　Why do you suddenly become so diligent?

Let’s take a look at what they are learning.

For children and for work pressure, we keep moving forward

　　What kind of education and training do the Chinese people spend their money on?

The big survey found that "children's education" ranked first, followed by "vocational skills" and "educational improvement".

Sending children to cram schools and applying for all kinds of extracurricular tutoring is of course the top priority for parents.

　　The investment in the improvement of vocational skills and academic qualifications obviously comes from work pressure and self-realization, which is an important weight for many people to improve their competitiveness.

　　Who is most passionate about vocational skills training?

In terms of occupation, unemployed/unemployed persons accounted for the highest proportion (29.64%), followed by business managers (26.78%) and migrant workers (25.59%).

　　Study hard and use more skills, and you will have more choices.

The "China Good Life Survey" data alliance Zhaolian Recruitment also found that in the face of the uncertainty of the workplace environment, white-collar workers also regard upgrading their skills as the first rigid need to improve their competitiveness.

White-collar workers in human resources positions most hope to learn new skills, followed by financial and administrative positions. White-collar workers in these positions have an urgent expectation for a skill.

　　From the perspective of different cities, first-tier cities have the greatest demand for vocational skills training (28.44%).

It can be seen that the workforce in first-tier cities is more under pressure. Under the overall atmosphere of “no need to raise their feet,” no one dares to let themselves relax.

　　The big survey also found that the main family difficulties faced by people who are planning to choose vocational skills training in 2021 are income (58.76%), housing (32.20%) and marriage problems (23.63%).

The economic foundation determines the superstructure. Only by mastering more survival skills and solving the income problem can we further solve the housing and marriage problems.

　　Faced with this problem, perhaps the pressure on men is even greater.

In 2021, the proportion of men and women who hope to have "one skill" is nearly four percentage points lower.

Women's training needs in terms of academic improvement, hobbies, and foreign languages ​​are higher than men's.

The matter of lifelong learning has long since distinguished between men and women.

Only when we make progress together can we learn from each other's strengths.

Young people are eager for education, the elderly are interested in hobbies, and middle-aged people are children

　　Looking at needs from different age groups, a large survey found that young people aged 18-25 are in the golden stage of life. They want to learn everything except for their children's education, and they pay special attention to the improvement of their academic qualifications.

It is really a good choice to take advantage of the age when you can devote yourself to learning.

　　The elderly did not relax at all, and they chose the highest proportion of "hobbies".

After struggling for a lifetime, I can finally learn for nothing but for pleasure. This is to really live for myself.

The big survey believes that if one day, no matter what age group can learn purely for "hobbies", there will be less anxiety.