Luxury "made in Africa"
Audio 49:00
A model waits backstage to take part in the African Fashion Week show in Lagos on June 3, 2017 © Marco Longari / AFP
By: Alain Foka
50 mins
The continent's creators and stylists aim to break the glass ceiling, to break the myth that the luxury industry is not the business of Africans.
They embarked on this industry without complex.
They are now courted by the stars and personalities of show business who display their creation more and more.
But, what future for the “made in Africa” luxury industry?
Is there a market?
Publicity
With our guests:
Lafalaise Dion
, Ivorian designer of pieces made from cowries
Sekou Coulibaly
, Founder and Executive Director of Sekbi and former General Manager of L'Oréal for West Africa
Marie-Laurence Kipré
, creator of the brand "Nadrey Laurent"
Moulaye Tabouré
, co-founder and CEO of Afrikrea, an online marketplace dedicated to creation inspired by Africa.
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