5.906 billion yuan!

The strongest Spring Festival stall in history, the total box office in 5 days exceeds 2019

  The box office of the Spring Festival in 2021 has exceeded that in 2019, becoming the strongest Spring Festival in history.

  According to the real-time data of the Beacon Professional Edition, as of 19:32:16 on February 15th, the total box office (including pre-sales) during the 2021 Spring Festival period (February 11-17) exceeded 5.906 billion yuan, exceeding the total box office of the 2019 Spring Festival stall by 59.05 RMB 100 million set a new record and continued to refresh.

  Judging from the total box office, "Detective Chinatown 3" is far ahead with 2.998 billion yuan, but "Hello, Li Huanying" is gaining momentum, and the box office has reached 1.556 billion yuan.

On February 15th, the single-day ticket sales of "Hello, Li Huanying" exceeded that of "Tang Detective 3", and the pre-sale and box office on February 16 were about twice that of "Tang Detective 3".

"Detective Chinatown 3" leads the box office

  It is worth noting that, so far, "Detective Chinatown 3" has broken 11 film history records: the first day of Chinese film history, the first day box office record of Chinese film history suspense films, the first day box office record of Chinese film history, and the first day of Chinese film history films. Daytime record, single-day box office record of Chinese film history suspense film, single-day box office record of Chinese film history, single-day box office record of domestic films of Chinese film history, and the fastest record of Chinese film market breaking 1 billion.

  Last year's Spring Festival file "Chinatown Detective 3" was released on the screen due to the epidemic situation, from Wanda Film Co., Ltd. (Wanda Film, 002739).

The film producers include Wanda Film and Television Media Co., Ltd. (Wanda Film holds 95.77% of its shares), Beijing Yitong Legend Film and Television Culture Co., Ltd. and China Film Co., Ltd. (China Film, 600977).

Among the co-producers are Shanghai Taopiao Film and Television Culture Co., Ltd. and Tianjin Maoyan Weiying Culture Media Co., Ltd. (Tianjin Maoyan).

Among the shareholders of Tianjin Maoyan is the presence of Tencent and Meituan.

  The siblings of "Detective Chinatown 3", "Detective Chinatown" and "Detective Chinatown 2" achieved box office results of 820 million yuan and 3.4 billion yuan respectively, and the release schedules are 2016 New Year's Day and 2018 Spring Festival respectively.

  It is worth mentioning that Wanda Film insisted on putting "Detective Chinatown 3" on the Spring Festival file.

"Detective Chinatown 3" is a customized film for the Spring Festival. It has a relatively comprehensive genre, with elements of detective and comedy family fun. It can meet the viewing needs of various audiences. The quality of the film is also very good. The company hopes to still be able to The Spring Festival file will be released.” On September 8, 2020, Wanda Films’ Board Secretary Wang Huiwu said at the collective reception day for listed company investors hosted by Panorama.com.

  If "Detective Chinatown 3" performs well at the box office, it may boost the performance of Wanda Films.

  The financial report shows that Wanda Cinema’s performance in the first three quarters of 2020 has fallen sharply. The first three quarters achieved revenue of 3.214 billion yuan, a year-on-year decrease of 72.28%; the net loss attributable to shareholders of listed companies was 2.015 billion yuan, a year-on-year increase of 342.96%.

"Hello, Li Huanying" box office has exceeded 1.5 billion yuan, and Beijing Culture lost two years in a row

  The movie "Hello, Li Huanying" is adapted from a sketch of the same name produced in 2016, written by Jia Ling.

Jia Ling once said that if the box office surpasses 3 billion, it will become a lightning bolt.

  The producers and distributors of "Hello, Li Huanying" have seen many big companies.

Among the producers are Beijing Jingxi Cultural Tourism Co., Ltd. (Beijing Culture, 000802), Alibaba Pictures (Beijing) Co., Ltd., Xinli Media Group Co., Ltd., etc.

In addition, China Film, Huayi Brothers Film Co., Ltd., Zhejiang Hengdian Film Co., Ltd. and Shanghai Mao Eye Shadow Co., Ltd. are the co-producers of the film.

Both Chinese film and Beijing Culture participated in the release of the film.

  It is worth mentioning that Beijing Culture has suffered losses for two consecutive years.

Beijing Culture’s 2020 annual performance forecast shows that the net profit attributable to shareholders of listed companies from January to December 2020 is expected to be a loss of 640 million to 790 million yuan.

Prior to this, Beijing Culture had been "pushing" in hit movies such as "The Wandering Earth" and "I Am Not the God of Medicine".

  In 2020, due to the prevention and control of the epidemic, the attendance rate of theaters will gradually rise from 30% to 75%.

Entering 2021, under the premise of doing a good job in epidemic prevention, the cinema's Spring Festival is ushering in a small climax.

  Earlier, industry insiders had told The Paper that although the price of movie tickets for the Spring Festival had increased in the past, the price increase this year has been even greater, so the box office will increase relative to previous years.

The increase in ticket prices is spontaneously initiated by theaters across the country, and the theaters feel that if the price is not increased, it may affect the normal ability to continue operations.

  The Paper Reporter Jie Shuyi