Jason and Hwi Hyun are watched by over a million followers on TikTok -

Instagram/@k.hwijae

  • Whether they have millions of followers or just a few thousand, couples are taking over TikTok.

  • More and more lovers are creating an account for two, on which they carry out challenges of all kinds, including many pranks.

  • Where does this trend come from and what are its specificities on the Chinese social network?

"To love is not to look at each other, it is to look together in the same direction", said Antoine de Saint-Exupéry.

But if he had had a TikTok account in 1939 at the time of this writing, the writer and aviator would certainly have added that to love, "is also to be watched by millions of people."

On the platform, more and more couples are creating their joint account.

On the program: scenes from everyday life, challenges but also (and above all) a lot of pranks.

Pranks, known as “hoaxes” by boomers, are nothing new.

Popularized in the French language thanks to YouTubers, the term has come a long way and is now found in TikTok trends, in part due to the number of duets that are launching on the platform.

The Canadian media

Billie

even listed "the five TikToks to do as a couple to test your relationship."

The practice is so popular that videos used with the #coupleprank hashtag have been viewed over 1.3 billion times worldwide.

What push some to get started.

False murders are not for TikTok

In France, the first hidden camera show appeared in 1964, imagined by Pierre Bellemare and Jacques Rouland.

Over the years and media supports, the prank has developed in every style imaginable, from the funniest to the most chilling, like that of Sam Pepper, a British YouTuber who staged his own murder in front of his best friend.

On TikTok, a social network that wants to be more benevolent than the others, the videos tend to melt your little heart rather than make your blood run cold.

For ultra-popular content, make sure you have a partner who takes care of you, who always has a smile on their face, and whose reactions could be straight out of a cartoon.

Jason and Hwi Hyun, a couple who have more than a million followers on the platform, tick all the boxes.

"It's really super ass to say, but we do everything together," says Jason to

20 Minutes

.

The two men decided to also launch on TikTok last March to prove "that true love really exists".

Since then, they've posted over 350 videos, including a number of pranks.

After being tricked dozens of times, you could tell yourself that Hwi Hyun has understood the mechanics and that it no longer has a chance to work.

“But as he spaces the videos, I don't know so I'm always surprised,” says the young man.

I think after a while I would stop being surprised because it's something that is going to become natural if he pranks me all the time.

"

"If the prank is failed, we drop it"

The secret to a successful prank is first of all a good hiding place for your phone.

If you do decide to trap your soul mate in the kitchen, for example, be sure to find the biggest bag of pasta or rice lying around beforehand to hide the murder weapon.

And if you ever get caught out, too bad for you.

“If the prank fails, we drop it.

I don't see the point in pranking someone who already knows, Jason says.

People think that we do several takes, talk to us about acting.

If you think we play this well, I'm flattered.

"

However, we do not only find pranks on Jason and Hwi Hyun's account.

"When these are scenes from everyday life that we have lived, it's super funny and we say to ourselves that we have to share it on TikTok, it happens that we do several takes .

But everything we say is really natural, ”explains Jason.

It remains to be seen whether this fashion will not attract other couples who are less scrupulous about the veracity of their videos.

All the more so since some of the platform's flagship duos are experiencing dazzling success, like Jason and Hwi Hyun or even Booshra and Mamadou.

The two lovers are the most popular French couple on the platform with three million subscribers.

In less than a year, the pair has published more than 600 videos and made their relationship a real brand since T-shirts, dresses, sweatshirts with their effigy are now available for sale on the Internet.

Jokes are good.

Business is better.

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