Participants in a conversation on Clubhouse -

CR / 20 Minutes

  • Launched in 2020, Clubhouse is the hot new app, now valued at nearly $ 1 billion.

  • His particuliarity ?

    Its users join discussions only by their voice.

  • 20 Minutes

     has made its way through dozens of conversations, between personal development advice and tutorials to take your first steps on the stock market.

Installing Clubhouse on your phone is to relive the fear of being turned away at the entrance of a nightclub at 17.

To access the application, we quickly find ourselves facing closed doors if we do not have an invitation.

Without knowledge connected to new technologies, we turn to other platforms like Facebook or Twitter, where generous and altruistic people donate their passes to us.

Why go to so much trouble for a simple application?

Because Clubhouse is the latest success that thrills Silicon Valley.

With two million new users per week, this application wants to connect the whole world through voice alone.

No likes, no story, only audio conversations that anyone can join.

Valued at one billion dollars, the network also attracts celebrities, like Ashton Kutcher, Oprah Winfrey or Elon Musk.

Titillated by the ambient buzz around this UFO from the Net, we hasten to launch the application once our pass has been obtained.

After filling in our first and last name, we must now choose what our areas of interest are from a wide range.

From “beliefs” (Hinduism, Islam, Christianity) to “arts” (photography, dance, architecture) through “well-being” (fitness, meditation, medicine), more than one hundred boxes can be ticked so that the application best identifies our personality and offers us the most appropriate discussions.

Personal and business development galore

After a few seconds of marinating, that's it, we enter Clubhouse.

Several rooms are displayed before our eyes, one of which bears a French flag.

Chauvin, we go for it and follow the conversation of a dozen people who discuss their morning routine to have a good day.

The opportunity to learn that one of the speakers, Dikom, cannot go to bed without his kitchen being cleaned with black soap.

Well, we say to ourselves that we certainly could have survived without this information.

We quietly leave this room to walk on the network.

We come across a singing competition where the competitors compete in a duel.

A button that allows you to raise your hand serves as a ballot.

After several minutes of competition, the winner leaves with 200 dollars… In cryptocurrency.

In another voice chat, it discusses marketing, branding and storytelling on the “stage” (“the stage”).

The other listeners, "the public", are regularly invited to raise their hands to participate in the discussions.

Personal development, business, economy, entrepreneurship, these are some of the most discussed themes.

If you are neither interested in those who tell you that “happiness is a path to yourself” nor by the debates around the IPO, you can easily go your way.

Unless you take the time to poke around in the app to find a few nuggets.

An application "which can be very addictive"

After several tens of minutes of scrolling, we end up stumbling upon a small Franco-Japanese “room” in which only ten people are discussing.

While it felt irrelevant to speak out about bitcoin in a room full of hundreds of Americans, this time around, we take a deep breath and raise our hands to participate in the chatter.

Eri, a resident of Fukuoka in southern Japan, invites us to introduce ourselves.

Once that is done, the discussion topics are linked, as if you had just met strangers in a bar.

"I hallucinated from the first" room "on the fact that you could chat with people from all over the world live, tells us Thibaut when asked why he is connected to Clubhouse.

In terms of learning, I'm very curious, it's really huge.

I think I'm going to have to schedule myself and discipline myself because the app can be very addicting.

"Kazuka, a Japanese who has been living in France for three years (and who learned French in particular thanks to

20 Minutes

, it's always nice), explains that he likes to connect to topics of discussion about the media and social networks.

Eri, meanwhile, decided to set up her own chat room after two days of passive use of the app.

“I find it to be an experience that facilitates communication.

And then I feel like I'm giving out less personal information, I'm not posting anything that's going to stay on the Net forever.

It's like making a phone call to many, ”she sums up.

These surprising encounters around the world are not yet legion on Clubhouse.

Users could quickly feel overwhelmed by the "


intellectual masturbation

" effect

of the application, where the majority of conversations revolve around the same subjects for hours, without leaving with the impression of having learned something.

But before the bars and restaurants reopened, this is still the best way to find some semblance of social life.

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