[Explanation] Currently, the low-risk areas of Shijiazhuang City, Hebei Province have implemented normalized epidemic prevention and control. The Spring Festival is approaching, and the flower markets in Shijiazhuang City will resume market operations in an orderly manner. Many consumers come out of their homes and come to buy their favorite flowers. .
On February 2, the reporter saw at the Xiaojiaying Flower Market that many merchants were selling discounts and promotions to solicit customers.
Merchant Huang Weining said that the epidemic could be effectively controlled a year ago and that it could catch up with the hot market before the Spring Festival, which is a reassurance for most merchants.
[Concurrent] Huang Weining, a merchant in Xiaojiaying Flower Market, Shijiazhuang
Affected by the epidemic, we have been closed for more than 20 days, and the loss is not particularly large. The market has staff who specialize in managing (flowers) for us, helping us maintain and water.
[Explanation] During the interview, the reporter learned that in addition to the brightly colored traditional New Year's Eve flowers such as Phalaenopsis, Anthurium, and Rhododendron, the combination potted plants on the market this year have also been favored by many consumers, and their prices are lower than in previous years. The ratio has dropped by about ten percent.
[Concurrent] Zhou Jing, general manager of Shijiazhuang Huichun Museum
There are probably more than 300 merchants in the flower sales area. More than 95% of the merchants have returned since the resumption of work. The flowers at the various stalls in the park have also been completely new.
[Explanation] Merchant He Zhengwang has been engaged in the wholesale and sales of flowers for 9 years. His main business is fresh cut flowers such as lilies, roses, and imported flowers. He Zhengwang said that due to the epidemic, the price of fresh cut flowers this year is twice as expensive as in previous years. Many, but sales have not declined.
[Concurrent] He Zhengwang, a merchant in Xiaojiaying Flower Market, Shijiazhuang
Our fresh flowers are in great demand for merchants, and the goods that arrive almost every day can be sold out. Now they are also updated every day.
[Explanation] Zhou Jing, general manager of Huichun Museum of Shijiazhuang City, said that in order to encourage merchants to celebrate the New Year on the spot, each merchant will be issued 600 yuan internal consumption coupons. Not only can they spend each other in the format of the park, but they can also deduct part of it. Property fees, etc.
[Concurrent] Zhou Jing, general manager of Shijiazhuang Huichun Museum
In terms of operation, the market also encourages merchants to carry out diversified sales models, such as online, Taobao, and some live broadcast platforms, and some (merchants) do community marketing by themselves. At the same time, the market has also developed Huichun Youpin Mini Program mall, now many merchants have settled in.
Xing Lu reports from Shijiazhuang, Hebei
Editor in charge: [Ji Xiang]