Guest Thursday from Europe 1, Fabrice Bailly, the director of programs and acquisitions of TF1, indicated that the new adventure program "District Z", despite audiences in decline since the first broadcast on December 11, would have "very probably "the right to a season 2.
INTERVIEW
TF1 expected a lot from
District Z.
Except that audiences for its new adventure program continue to tumble episode after episode.
After starting at 5.3 million viewers on December 11, the average audience fell to 2.3 million on the last broadcast on January 1.
"We started extremely high, and we remain at high levels!", Nevertheless assures the microphone of
Culture media
, Thursday on Europe 1, Fabrice Bailly, the director of programs and acquisitions of TF1.
>> Find Culture-Médias in replay and podcast here
"For us, it's a satisfaction,
District Z
"
And the first channel has no doubts about the success of this new format imagined by Arthur after two years of work.
"And to tell you if we think it is a failure - which would mean that we are masochist - it is that we will, very probably, prepare a second season", announces Fabrice Bailly .
"We are a channel that lives off advertising and it is a program that works very well on young targets and on advertising targets. So, for us,
District Z
is a satisfaction
", the director still insists. programs and acquisitions of TF1, still at the microphone of Europe 1.