China News Service, Yinchuan, October 22 (Li Peishan) "As an international financial, trade, and shipping center, Hong Kong plays the role of a'super contact' in the exchange and cooperation of the international wine industry." On October 22, Liang Zhenying, Vice Chairman of the National Committee of the Chinese People's Political Consultative Conference He was interviewed by a reporter from China News Agency when he participated in the 9th Ningxia Helan Mountain East International Wine Expo in Yinchuan.

  Hong Kong is one of the world's largest wine trading centers and the "Wine Capital of Asia".

According to reports, Hong Kong's per capita wine consumption has far surpassed that of Japan and Singapore, making it the highest in Asia.

Nowadays, Hong Kong is not only the entrance of wine into mainland China, it has developed into the most important wine trading and distribution hub in Asia, and has a world wine auction center.

  "Hong Kong is not only the'City of Wine', but also the'City of Food.' The culture of wine and food has gradually gained popularity and has become another iconic brand in Hong Kong. When you go to a Hong Kong restaurant, you will find that almost every table has guests I ordered wine." Liang Zhenying said.

  In Liang Zhenying's view, the wine industry can effectively stimulate the development of upstream, downstream and surrounding industries.

"Business, trade, marketing, catering, exhibitions, tourism, logistics, technology, testing and certification, finance, investment, personnel training, consumer education, etc. related to the wine industry are all important areas of international exchanges and cooperation, and they are also the promotion of employment and improvement. An important aspect of a good life for the people."

  "In recent years, the Mainland has also rapidly developed into a big wine market, with production involving 26 provinces (autonomous regions and municipalities). Especially the representative producing area-Ningxia Helan Mountain East has reached a certain level after more than 30 years of expansion, improvement and growth. Scale and level. Today, Hong Kong wine distributors and Ningxia have formed a continuous cooperative and interactive relationship." He believes that the wine market has a huge potential. Only by jointly cultivating customers can continue to stimulate the development of the wine market. "All countries and regions must not only strengthen B2B (Business-to-business) exchanges and cooperation must also do a good job in B2C (business-to-customer) work all over the world. In other words, it is necessary to enhance consumers' awareness of wine and continuously cultivate and expand customer base.

  Liang Zhenying said that China will continue to strengthen the construction of wine culture in the future, and learn from and absorb the wine culture of other countries.

"The development model of Ningxia's production areas is worthy of promotion. They adopt the strategy of integrating the primary, secondary and tertiary wine industries. Nearly 30 wineries have catering and accommodation functions, and more than 30 have the potential to develop wine tourism. This is where China's wine industry will strengthen the construction of wine culture in the future." (End)