It is suggested that Dayi County of Chengdu should be renamed Xiling Xueshan County. Is it necessary?

  □Xiaokang

  Recently, some netizens suggested that Chengdu Dayi County should be renamed Xiling Xueshan County through the message board of the leaders of People’s Daily Online. The reason is that Dayi County has abundant tourism resources but is relatively scattered and not well-known. Only Xiling Snow Mountain is relatively well-known and applied for a name change. Xiling Xueshan County can strengthen the development of tourism, expand its popularity, attract capital investment, etc., so as to improve the total economic volume and quality of Dayi County.

  Whatever is famous, is this logic correct?

In the comment section of the relevant Weibo, some netizens joked: "This is the suggestion that the official stays hot", "It is recommended that Chengdu be renamed to Giant Panda City", and "Dayi Fatty Changxuewang will be renamed Xiling Xueshan Fatty Changxuewang"...

  Dayi, a place name with cultural connotation and historical significance, has to be changed in order to gain the reputation of Xiling Snow Mountain.

Can cultural heritage and urban development be achieved by simply changing the name?

In fact, it is possible to put the cart before the horse.

  Place names correspond to people's memories of the local history. After being modified, part of people's memories will be obliterated.

As early as the Tang Dynasty, Dayi got its name from "the vastness of its town". After more than 1300 years, Dayi has not been renamed. Moreover, the poetic Dayi has become famous, and the traditional things should be preserved.

In order to cater to the suggestions of netizens to increase their popularity, blindly revising it, but let people forget the long history of Dayi.

  The change of place name has changed the meaning of hometown for the locals living there.

"Young and young leave home and the boss returns." If the name of the hometown is changed so that you don't even recognize it, then people are like trees without roots.

Therefore, it is necessary to be cautious when modifying a place name. If the modification is improper, it is easy to arouse the resentment of local residents.

  In response to suggestions from netizens, the Dayi County Civil Affairs Bureau gave a three-point reply.

In addition to the two reasons Dayi’s place names have a long history and poetic Dayi’s reputation, the county government also proposed from a realistic perspective that place names should remain stable, and those that really need to be adjusted should be reported for approval level by level.

  Indeed, changing the name at will will cause the local financial and material resources to be consumed.

After the place name was changed, various changes and adjustments followed, including map reprints, government plaque changes, household registration certificate adjustments, etc. Some media once estimated the cost of a place’s name change, saying that the cost of this process may reach 100 million yuan.

  Moreover, Xiling Snow Mountain cannot fully represent Dayi, and may also cover other characteristics of Dayi.

The poetic Dayi, the story of the big landlord Liu Wencai, the delicious fat intestines and blood, and Ye Erba, all make people deeply impressed by the small city of Dayi.

The name change to Xiling Xueshan County may seem to be opportunistic, but in fact it may be self-defeating. It uses the most famous local landscape celebrities to increase the visibility of the entire area. There are some precedents for such a name change, but it is often not accepted by the public. Many "cities that regret changing their place names".

  All in all, urban development cannot be counted on a one-shot deal of name change, especially the seemingly "short, flat and quick" way of calling whatever is famous.

The cultural heritage and prestige of a place is actually a long and flowing process, which is difficult to accomplish overnight, and it requires hard work.

  According to Guangming Daily Client