The filming of "Affaire concluded" takes place in Saint-Denis.

-

GILLES SCARELLA FTV

  • Affaire Conclue

    was launched on France 2 in 2017.

  • The daily show presented by Sophie Davant celebrates its thousandth on the occasion of a special week.

  • However, François Jost, researcher and specialist in television, believes that

    Affaire Conclue

    is not and will never be a cult program.

Four years of business that will certainly not end there.

Created on August 21, 2017, Affaire Conclue has established itself as one of the star shows of France 2. On arrival, the program gathered 343,000 viewers or 5.4% of the public.

But the audience has never stopped increasing, day by day, and week by week.

A constant progression which will bring the program to the foot of one million viewers (966,000) in April 2018. It will then continue to break all records until reaching 2.25 million aficionados for a market share of 24%.

An absolute record never reached for a daily show.

#Audiences 📈🖥 @ France2tv


Yesterday #AffaireConclue @SDavantOfficiel


▶ ️ 1st number Leader & historical double record in audience and PdA with more than 1.7 M tvsp and 22.6% of PdA


▶ ️ The 2nd number leader and historical record in PdA with 24% PdA and nearly 2.3 M of tvsp 👏🏻👏🏻 pic.twitter.com/lpw0rS9icL

- France2ServicePresse (@ France2_Presse) January 28, 2020

It must be said that having Sophie Davant as a presenter can help shed light on a new program.

"It has a big role, it reconciles different audiences," explains François Jost, professor emeritus in information and communication sciences at Sorbonne-Nouvelle University.

In fact, Sophie Davant's long career is (almost) unanimous, her joy, her curiosity to make salespeople talk, but also her outspokenness brings a lot to the show.

A program appreciated by the public

If we are to believe the hearings,

Affaire Conclue

has therefore managed to find a place in the hearts of many French people.

In 2018, 20Minutes called for testimonials their opinion on the program, then in full swing.

The very positive responses had burst forth: "Jovial and sympathetic", "A true delight" or even "I like when they fight for the auctions".

Remake of "Santa Claus is a junk" version #AffaireConclue?

#PassionSophieDavant pic.twitter.com/sg5cdeQFtg

- Kevin Boucher (@kevboucher) August 14, 2020

“The more the show has advanced, the more characters it has created, Julien Cohen is ruthless, Pierre Jean Chalençon before did the show,” describes François Jost.

For the viewers, they have acquired a familiarity ”.

Buyers have a primary role in the show, they all play the game by giving the seriousness of their profession and the acting of the TV.

"There is a way to address people who come with a lot of kindness," says the television specialist.

Case concluded

 has a large audience share and it plays strongly in their favor," he continues.

However, is audience share enough for a show to be remembered?

Complicated to become cult

For François Jost, a cult program “refers to a moment in his life that one assimilates with a kind of nostalgia.

We will remember it in 20 years ”.

Fort Boyard

(France 2),

Le Grand Journal

(Canal +),

Who wants to earn millions

(TF1) or even

Tournez Manège

(TF1), all these shows are cult for the French but they have one thing in common: they are are parodyed by humorists.

For François Jost, “the major programs are often laughed at, this is not the case with

Affaire Conclue

.

We're not going to parody a show that nobody knows about.

"

The researcher points to strong audiences but not huge, and the majority age group who is in front of his TV at the time of the matter

Concluded

 : "It is a program with a big success but with elderly viewers, it is an audience that will disappear ”.

With the special week devoted to the thousandth of the show,

Deal

will no doubt break new records.

Is this sufficient to ensure its future on France Television?

It is very likely, yes.

But is that enough to make it a cult show?

Answer in 20 years.

Television

"Case Concluded": Pierre-Jean Chalençon leaves the program

Television

Julian Bugier replaces Marie-Sophie Lacarrau, part for TF1, at the "13h00" of France 2

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