Xinhua News Agency, Kashgar, Xinjiang, July 4th Question: Xinjiang Naan "Transformation": From Local Dining Table to "Delicious in Other Country"
Author Hu Jiachen
At 5 a.m., the first ray of fireworks in Kashgar City, Xinjiang rose from the "Nang Street", and the (master) noodle masters busy noodles and heated the naan pit... The traditional food that is indispensable on the local people's table- Naan, mostly from here.
At about 8 o'clock, the first batch of more than one hundred naan from Xiamaihe Sumu Naan was "baked" and sent to several breakfast shops in the city. In the local food tradition, naan is a standing item for breakfast, and the popular proverb says: "The older you are, the more fragrant naan will be."
Xia Maihe Sumu Ayoufu, 61 years old, has 40 years of experience in buns, "I will add eggs and milk when I make buns, and the taste is very good. Now I can sell more than 600 buns a day, all sent to the urban area Restaurants, etc." 8 years ago, "Nang Street" was just an ordinary street. Xia Mai He Sumu operated the only Nang store in the street, with low income.
"In the past, the traditional way of buns was relatively hard. There were not many types of buns, and they couldn't sell a good price. In recent years, everyone's living conditions are getting better and better. Mechanized equipment is used in the bun process. Improvement." With the development of the naan industry, many people who have come to admire "study" Xia Mai He Sumu.
Nowadays, there are more than 50 naan shops in "Nang Street", 60% of them are apprentices of Xia Mai He Sumu. Yakfu Maimeti Aili is an apprentice who "outperforms blue and outperforms blue." "I can now sell 1,000 naan a day, and each naan costs between 2 and 6 yuan (RMB, the same below). ."
In Yakov's view, the development of tourism has driven the naan industry. "Every day, 600 naan are sent to restaurants. In addition,'Nangan Street' has also become a famous street. In the tourist season, many tourists will come to visit the process of naan and buy naan." Naan has gradually become "other township" delicious".
In the ancient city of Kashgar, a steaming oil naan is stacked in an "unmanned naan cabinet", and a payment QR code and price list are posted on the side. The owner of "Unmanned Naan Cabinet", Amat Suraman, is the sixth generation of Naan descendants in the family. "I used to see an unmanned counter selling drinks when I was traveling in Sichuan. I was inspired to use it in my store."
In 2017, Amat opened a naan shop in the ancient city of Kashgar. Thanks to the increase in tourists in the ancient city, "no one sold naan cabinets" once set a record of 8,000 yuan in daily turnover. "I fermented it with yeast and baked it with firewood. The naan I made was very popular among mainland tourists."
This year, although the new crown pneumonia epidemic has affected the number of tourists, it has not affected the sales of Amat’s naan. Amati flipped through the mobile phone address book and told reporters that many tourists in Beijing, Guangzhou, Shanghai and other places have become "old customers" and often place orders through mobile phones to purchase. "Every day, there are 600 regular buns sent to Shanghai merchants."
The reporter learned that in Yecheng County, Jiashi County, Kashgar and other places, the Naan Industrial Park is booming. Naan Industrial Park is a local service tourism and leisure place that integrates tourism, production and processing, and helps people increase their employment income through the benefits of industrial agglomeration. In Jiashi County Naan Industrial Park, there are 300,000 naan per day, of which 100,000 are sent to inland provinces, autonomous regions and cities.
It is reported that around the transformation and upgrading and innovative development of the naan industry, the Kashgar region formulated the "Nan Industry Development Action Plan", and strives to achieve 50,000 jobs by 2022, with an annual output value of 5 billion yuan, becoming one of the pillar industries for poverty alleviation. (Finish)