China News Agency, Beijing, June 30 (Reporter Gao Kai) The "2019 Chinese Art Development Report" (hereinafter referred to as the report), organized by the Chinese Federation of Literary and Art Circles, was released in Beijing Cloud on the 30th. The report believes that China's online drama production has achieved a comprehensive industrialization upgrade in 2019.
According to the report, in recent years, as a more literary form of popular culture, online drama has developed rapidly, and there are many phenomenal works that trigger waves of drama viewing every year. China launched a total of 221 online dramas in 2019, a slight increase compared to 2018. The report believes that China's online dramas will complete the transformation from frequent explosions to high-quality products in 2019. It is the best performance in recent years in terms of genre innovation, diversification of content, and improvement of overall reputation.
The report pointed out that "industrialization" is the key word for domestically produced online dramas in 2019, and the overall production upgrade, such as "Chang'an Twelve Hours", etc., is specifically manifested in scale improvement, fine production, and the use of advanced technologies. Unlike the main melody tone of the satellite TV platform, online dramas are characterized by differentiation and diversification, complementing the tone of the satellite TV.
In terms of online movies, the report said that in 2019, it will shift more to reducing quality and intensive cultivation. A total of 789 online movies were launched throughout the year, a 49% year-on-year decrease from 2018, but the effective number of active movies was 5.98 million, an increase of 58% compared to 2018. Achieving a reverse increase in the number of broadcasts while reducing the overall online volume has significantly improved the reputation of the work.
The annual Chinese art development report prepared by experts in various literary and artistic fields organized by the China Federation of Literature and Art has been published for eight consecutive years. The report provides a panoramic record of the overall overview of Chinese art in the year, and hopes to provide important guidance for the development of the literary and artistic industry.
On the basis of the original twelve arts sub-reports including movies, dramas, music, arts, etc., the "2019 China Art Development Report" has added a network arts and arts sub-report for the first time.
According to the report, 2019 is the 50th anniversary of the birth of the Internet and the 25th anniversary of China's full-featured access to the Internet. Network literature and art are born and prospered by the "net".
The report analyzes the relevant data and believes that the aesthetic interests and hobbies of the young and middle-aged groups have a huge impact on the creation, dissemination and industrial development of online literature and art. Even fan culture and fan economy have shaped the development form of online literature and art to some extent. . In terms of acceptance methods, mobile internet has become a megatrend, and the new mode of spreading acceptance has brought a series of chain reactions and far-reaching effects. (Finish)