We learned from challenges not to bet on time, but rather on man, and in the era of the fourth industrial revolution when we talk about its technological and competitive challenges, leadership and making the future, we are talking about preparing people to face this successfully. And another, as we have witnessed in the exceptional circumstances that we live in and the world today, that success and achievement depended on man and his readiness to change.

Everyone is unanimously agreed that preparing human resources is always directly related to educational institutions, and the need for these institutions to have visions capable of preparing students for jobs and a future full of challenges. The Fourth Industrial Revolution and the huge technological developments, especially at the level of artificial intelligence, have caused what is called “technology confusion” by entering technology To the world of industry strongly, other markets collapsed and appeared, and this was reflected in jobs. This in turn created a confusion in education, but - in the positive sense of the word - as this confusion forced educational institutions to reconsider how to prepare human resources, after That skill and talent compete with the academic certificate.

Monitoring the variables, developments and challenges led us to formulate a new thought in preparing the human cadres for the future, which is what we called the future Persona 4.0 "Future Persona 4.0", and this is a new term by which I mean "the characteristics of the future human being", meaning the set of basic features that a student should have. From the generation of the fourth industrial revolution, which includes "Persona of the Future": "Digital Persona", "Professional Persona" and "Persona Entrepreneurship", and these digital and professional features and entrepreneurship are all built gradually and integrally, and whenever this construction and preparation begins in early educational stages, This contributed to enhancing character building The future we aspire to, able to innovate and successfully employ her skills in professional life and create her opportunities, not waiting for her.

And with a clear explanation, "Digital Persona" is a feature that reflects the importance of empowering our students with technological skills, in the sense of digital preparation for this generation who is passionate about technology and welcome in his life, and "professional persona" is a second feature that means empowering students with skills and with high professionalism linking them to global developments, as for « Persona Entrepreneurship »It is the third feature of completing« Persona the Future 4.0 », and it is a product of the former. When students are able to apply digital and professional skills, we build that personality that is able to research, analyze and find innovative solutions to problems and challenges to formulate and season Put these innovative and scalable ideas in the form of economically feasible products and projects.

"Persona of the Future" has a broad vision and thought that can be developed according to changes and challenges, and it is an educational model that believes in the difference in today's generation and its capabilities and the necessity to invest this properly leading to professional professional outputs that are able to continuously learn and develop themselves, to be compatible with the needs of the sectors of work and economic development.

What distinguishes the process of building a person is that it is a dynamic process that does not stop, and is not measured in time, but rather an endless thought and effort. We have more talk about «Persona the Future 4.0».

Abdullatif.alshamsi@gmail.com

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"Persona of the Future" is a broad vision and an idea that can be developed according to changes and challenges.