On the impact of the voices of Arab and international stars, entertainment shows and aesthetic formations that will illuminate the city sky, the 25th Dubai Shopping Festival will kick off today, amid a festive atmosphere that includes concerts, brands events, daily fireworks shows, prize draws, temporary markets, and distinctive experiences , And other events.

Organized by the Dubai Festival and Retail Corporation, with the support of a number of its strategic partners, the festival will last for 38 days until the first of next February.

And the Dubai Shopping Festival will start with a two-day opening ceremony in Burj Park, in the center of Dubai. The ceremony will include many activities and events starting at three in the afternoon, in addition to concerts hosted by the big stars.

Today there will be a concert for each of the stars: Cheb Khaled, Sherine Abdel Wahab and Hussein Al Jasmi, while British singer Liam Payne, a former member of One Direction, and singer Georges Smith will perform a concert tomorrow.

Among the concerts that the city will witness in conjunction with the start of the festival, the Pakistani star's concert went to Fateh Ali Khan in the Coca-Cola Arena tomorrow, and the hologram concert of the eastern planet Umm Kulthum in «Dubai Opera» throughout the day and tomorrow.

fireworks

Fireworks displays will decorate the city skyline tonight, at exactly 9:00 pm in five locations, namely The Beach, Al Seef, Lamir, Dubai Festival City Mall and Dubai Creek.

While fireworks shows will be launched tomorrow in “Dubai Frame” (7:30 pm), in “The Beach” at 8:30 pm, and in “Al Seef” (10:30 pm), and at 10:30 pm tomorrow, it will start Fireworks displays from the "sword".

The shopping centers of Majid Al Futtaim are seeing "12-hour sales", as shoppers can get discounts of up to 90% today, from 12 noon until midnight, in City Center Mirdif, City Center Deira, City Center Me'aisem, and Mai City Center Al Barsha, City Center Al Shindagha and Mall of the Emirates.

New session 25

The 25th edition will be the largest in the history of the festival, as it will witness many new events and activities such as foreign markets, which will be organized in different regions such as Hatta, Al-Raqqa, Al-Khawaneej, Al-Seef and City Walk. Each of these markets will have a different main idea. The seasonal market will return to its seventh session in Burj Park, Downtown Dubai.

Among the new events taking place in the festival for the first time is the Yalla DSF Challenge presented by Club Apparel, an interactive mobile game available in four languages: English, Arabic, Mandarin and Russian. The game comes in cooperation with the Apparel Group, and gives participants the opportunity to win prizes that can be obtained immediately.

For the first time, Dubai Festival City Mall will offer the LEGO Festival, the first of its kind, where children and adults can interact with 11 regions, each of which focuses on one of the LEGO brands. Visitors to the Dubai Festival City Mall can enjoy watching the "Imagine Lego" show, which is accompanied by offers of fire, laser and light, starting from the eighth of next January.

Cars and went

Dubai Shopping Festival has always been known for its amazing prizes, but the 25th round brings with it more and more chances to win cars, cash and gold prizes, as well as Skywards Miles, bonus points and more.

Music lovers will be on a date with a series of concerts during the Dubai Shopping Festival, as The Point hosts a concert by artist Yara and artist Mohammed Hamaki on January 17. Superstar Amr Diab will perform in Dubai Media City on January 24.

A concert will also be held at the Dubai World Trade Center on January 10 by artists Mohammed Ramadan and Saad Saad.

Exclusive surprises and deals

The 25th edition of the Dubai Shopping Festival witnesses the participation of more than 1000 brands in nearly 4000 stores, and shoppers will have the opportunity during the festival to get promotional offers of up to 75%, and they will also have the opportunity to interact with a number of events related to brands from the world of fashion and cosmetics And household necessities, style, and more.

The shoppers will be on a date with the Dubai Shopping Festival surprises starting from the second of January to 26 of the same month. During this event, an exclusive deal will be announced in an exclusive store in a specific shopping center on a daily basis and 24 hours before its availability.

The opening ceremony will last for two days in Burj Park, in the center of Dubai, and will include many events.

24

Next January will revive

The star Amr Diab is a party

In Dubai Media City.

1000

Almost in sign

From 4000 stores involved

In festival presentations.