In a move aimed at spreading the Arab Reading Challenge initiative more widely and highlighting the first of its kind, the qualifying phase has been transformed from a challenge into a television program, which will be broadcast in eight episodes, with the final episode being a live transmission from the closing ceremony. The weekly episodes of the program will be screened on MBC1, starting Friday, September 27, at 9 pm. The announcement was made at a press conference held by Mohammed bin Rashid Al Maktoum Global Initiatives yesterday at the recently launched Arab Reading Challenge.

Joy and pride

The Secretary-General of the Arab Reading Challenge, Mona Al-Kindi, pointed out that the qualifiers in the challenge have been transformed into an educational and exciting program, so that the public will be able to follow the first students at the level of the Arab world as they take a series of challenges and tests aimed at measuring their progressive development, especially in terms of their ability to review their readings. Miscellaneous and express their ideas and opinions about cognitive experiences.

Al-Kindi said that millions of Arabs will be able to live moments of joy and pride as they follow models of future generations that will raise the banner of knowledge and Arabic language high, and challenge the most beautiful and finest. Al-Kindi said: “The Jury and Mohammed bin Rashid Al Maktoum Global Initiatives were keen to adopt accurate and educational evaluation tools and standards, as well as personality assessment, to identify the competing heroes' level through their readings and creativity, and enjoy the speed of intuition and language integrity. Their smoothness, their spirit of teamwork, their ability to develop critical and analytical thought, and creative tools of expression in a variety of situations. ”

Rated voltage

“In the past few years, only five students received a little prominence and visibility through the final ceremony,” Al-Kindi told Emirates Today. After his effort, to have stars in culture, knowledge and art, each of them will have a luster, and the 16 students will appear in several episodes and the number gradually decreases in the episodes, to reach the final qualifiers ». On the existence of psychological guidance to guide students with their status in a television program, Al-Kindi confirmed the presence of psychological and educational mentors to help the child in the challenge and his journey to the qualifiers, to accept the result, and how to deal with the win if achieved, noting that the champions of the challenge in previous sessions have become stars, including He has programs in culture and knowledge, some of whom have published books and poetry books, have refined their characters with culture and reading, and those who refine his personality by reading can not be feared or his journey. Al-Kindi considered that the challenge carries a mission to promote the Arabic language and promote a culture of reading, and this can be achieved through concerted efforts, and the participation of the largest number of students is what we seek to achieve through the program. She stressed that the program will be a companion to the challenge in future sessions, and that the public will have an active role and a share in the selection of the champion of the Arab Reading Challenge.

Add to inform me

Shahad Blanc, who will present the program, told Emirates Today: “The challenge of presenting a cultural program is an addition to the media, and a journalist who does not work in his career on his culture does not succeed completely. The program is a challenge for me, as it is different from the programs that I have provided in the past. "I have learned from the heroes a lot, and I hope I have left in their minds a beautiful memory, and I see the program as a qualitative leap in my career." As for the flavor of the program, she noted that it carries a lot of fun and entertainment. Heroes, despite their young age, but one of them is much better interviewed, because they have a high culture, pointing out that the program is addressed to the entire Arab world and the Arab youth, these heroes constitute a symbol and role models for the Arab youth, to achieve their aspirations With continuous work and perseverance. Blanc said that in such programs there are moments of joy and sadness, expressing its difficult role when it must deliver a difficult challenge to students, addressing them in a serious tone at times, which makes them help them and strengthen their morale.

Spread hope

"The vision of the group is in line with the vision of the Mohammed bin Rashid Al Maktoum Global Initiatives Foundation on many major Arab initiatives and projects aimed at spreading hope in the Arab world," said Ali Jaber, General Manager of channels at MBC Group. He pointed out that the objectives adopted by the Arab Reading Challenge Project are at the heart of the group's goals in terms of supporting a culture of hope and positive change in the Arab world, pointing out that the new television program «Arab Reading Challenge», which is the first of its kind in the world, is the fruit of new cooperation, In addition to the ongoing cooperation and partnership efforts between the two sides. He explained that the program is presented in recorded episodes, during which students will play several qualifiers before passing five contestants to the final elimination, which will be part of the closing ceremony of the Arab Reading Challenge, which will be broadcast live.

Reading phenomenon

Saeed Al-Attar, Assistant Secretary-General of Mohammed bin Rashid Al Maktoum Global Initiatives, said that after four years, the challenge of reading has become a widespread reading phenomenon. He added that «the Arab Reading Challenge Program is an added value to the Arab screen, because it celebrates the heroes we used to be behind closed doors read and do not have the qualities of stardom in the traditional sense, these are the Arab stars and they are Arab heroes, and the Arab Reading Challenge program presents them to the Arab world with pride. "The aim of the program is to transform the Arab reading challenge into a catalytic phenomenon that inspires all the people of the Arab world," he said.

Mona Al Kindi:

“Students take a range of challenges and tests to measure their cognitive development.”