China News Service, Urumqi, October 18th, title: What is the continuation of "intangible cultural heritage"?

"Break the circle" glow with new vitality

　　Author Hu Jiachen

　　China's intangible cultural heritage (referred to as "intangible cultural heritage") has a wide variety, diverse forms and rich content.

As an important carrier of China's excellent traditional culture, it is worth considering how intangible cultural heritage avoids being "covered in memory".

　　The reporter saw at the "Xinjiang is a Good Place-Intangible Cultural Heritage Exhibition of 19 Provinces and Cities Aid to Xinjiang" held here, and nearly a hundred non-genetic inheritors showed up with nearly 1,000 exhibits. The viewers called it an exhibition. An extraordinary cultural feast".

Behind the scenes reflects that China's various intangible cultural heritages are emerging, and they want to "break the circle" and stand up.

Intangible heritage can also be very trendy

　　Zhao Weibin held the handle to operate flexibly, and a robot modeled after a lion immediately performed various actions.

"This is a lion dance robot, one of our more than 150 intangible cultural and creative products. I want to use these cultural and creative products to explain that intangible cultural heritage sees people, objects, and life."

　　Zhao Weibin was born in a family of lion dance performers and is the representative inheritor of the national intangible cultural heritage lion dance in Guangdong.

For 40 years, he has devoted himself to the inheritance and promotion of lion dance.

"In 2011, we began to promote the'lion dance into the campus', and pioneered the'primary school lion dance between classes'."

　　Inheritance cannot be accomplished overnight.

"Intangible cultural heritage comes from life, and the important thing is to awaken everyone's memory and interest in it." Zhao Weibin then pondered the development of cultural and creative products.

From hand-held toys and pendants to lion dance robots.

"It is necessary to pass on intangible cultural heritage in a way that people are willing to accept today."

　　In Zhao Weibin's view, although intangible cultural heritage is a traditional culture, it is by no means "out of reach".

"I created a lion dance stage play, using traditional stories as the theme, and even added breakdancing elements. The performance was recognized by the audience, and I also felt everyone's enthusiasm for intangible cultural heritage."

Get rid of poverty with the help of intangible cultural heritage

　　From promoting Dong brocade weaving skills to declare intangible cultural heritage, to leading the "embroiders" to get rid of poverty and become rich, Ou Ruifan has a deep affection for Dong brocade.

"When I was working in the government's cultural department, I found that young people's interest in Dong Jin was waning, and people who knew Dong Jin could not make a living from it. Various factors had a serious impact on the inheritance of Dong Jin."

　　Ou Ruifan, who has lived in a Dong village since his childhood, is unwilling to lose his "old craftsmanship".

Since then, she and her colleagues have actively promoted the application of Dong brocade weaving skills.

In June 2008, Dong brocade weaving skills were included in China's second batch of national intangible cultural heritage lists.

　　But Ou Ruifan still had something unfinished.

"My county was a poor county at the time, and some women did not have the ability to get rid of poverty. I had the idea of ​​turning Dong brocade into an industry to help get rid of poverty." After resigning from public office, Ou Ruifan established a company.

"Women learn skills through training courses and complete orders at home. This way they can take care of their families and have a stable income."

　　So far, Ou Ruifan has held nearly 30 training courses with more than 5,000 trainees.

"The company has 400 embroidered women, with an average monthly income of nearly 3,000 yuan (RMB, the same below). More than 100 types of products are sold to the United States, South Korea and other places."

Exchange and mutual learning to promote common prosperity

　　During the "Intangible Heritage Exhibition", Uyghur embroidery "encounters" Guangxiu, Dutar and Matouqin... non-inherited inheritors communicated with each other and exchanged skills.

At the same time, non-genetic inheritors from 19 provinces and cities in Xinjiang who assisted their counterparts also went to their counterparts to perform exhibitions and performances.

　　At the symposium held here, experts and scholars conducted extensive discussions on the topic of "How to integrate and develop Xinjiang intangible cultural heritage protection and cultural tourism".

Recommendations such as "building intangible cultural heritage brand", "intangible cultural heritage innovation into modern elements", and "helping Xinjiang intangible cultural heritage expand the market" will promote the creative transformation and innovative development of Xinjiang intangible cultural heritage.

　　Rao Quan, Vice Minister of the Ministry of Culture and Tourism of China, said at the opening ceremony of the "Intangible Heritage Exhibition" that the "Intangible Heritage Exhibition" will further promote exchanges and mutual assistance between Xinjiang and brother provinces, autonomous regions and municipalities, and further tell the story of the beautiful Xinjiang. Carrying forward the excellent Chinese traditional culture has a positive effect.

(over)