Ministry of Industry and Information Technology: Applicable to the old version of the App to ban ads

  On April 7th, the Ministry of Industry and Information Technology issued the "General Design Specifications for the Ageing of Internet Websites" and the "General Design Specifications for the Ageing of Mobile Internet Applications (App)."

It is clearly stated in the specification that advertising content and plug-ins are strictly prohibited in the old version of the interface and in the separate old version of the App, and advertisements or temporary advertisement pop-ups are not allowed to appear randomly.

At the same time, there should be no inducement buttons such as inducing downloading and inducing payment in the mobile application.

  The specification restricts ad plug-ins and inducement buttons.

The first is to prohibit ad plugins.

For webpages that provide age-appropriate services or independent age-appropriate websites, advertising content and plug-ins are strictly prohibited on the pages, and advertisements or temporary advertising pop-ups are not allowed to appear randomly.

The second is the prohibition of induced keystrokes.

There are no inducing buttons such as inducing downloading and inducing payment in webpages that provide ageing services or independent ageing websites.

  In terms of verification code, the specification requires verification code enlargement: if there is a non-text verification code in the webpage, the corresponding verification code enlargement service should be provided, and the magnification of the verification code is not less than 2 times; verification code replacement: such as in the webpage There is a non-text verification code, and at least one verification code other than the visual sense is provided, such as a voice verification code pushed by the system; the verification code time limit: a verification code with a time limit and no more than 3 minutes, and the user should be provided with a voice notification time limit Services, and provide extended aging settings.

The duration of the aging extension is not less than 2 times the original aging.

  While web pages provide auxiliary reading services such as extra-large fonts, high-contrast background colors, text magnification, and voice reading services, a simple interface version and an artificial intelligence push form of information imaging should be provided to support the elderly to perceive web content and obtain services.

  According to the Ministry of Industry and Information Technology, this specification stipulates the general design specifications and technical requirements for the ageing of Internet websites. It is applicable to the design of age-appropriate websites for various terminals, as well as the age-appropriate transformation and technology development of websites.

Simplification of interface elements, differentiation of service forms, flatness of information content, unification of function identification and consistency of operation procedures shall be achieved, and shall comply with the "Technical Requirements and Test Methods for Accessibility of Information Technology Internet Content" 》And other national standards.

  Text/Reporter Zhao Xinpei