«Economy and Tourism»: motivating investors to establish hotel and tourism projects
Issam Kazem: There is a great demand for the "Retirement in Dubai" program
Dubai welcomed 7.28 million international visitors in 2021. Photo: Patrick Castillo
Issam Kazem: "We follow a diversification strategy, and we constantly monitor the main and promising markets, to attract more international visitors."
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The Dubai Corporation for Tourism and Commerce Marketing, one of the institutions of the Department of Economy and Tourism in Dubai, confirmed the presence of a large segment of the retired category for the "Retirement in Dubai" program.
She told "Emirates Today" that the new facilities for obtaining tourist visas will contribute to increasing the number of international visitors to the UAE in general and Dubai in particular, and will also enhance the emirate's competitive position on the international scene, and increase its attractiveness.
Diverse initiatives
In detail, Issam Kazim, Executive Director of the Dubai Corporation for Tourism and Commerce Marketing, said that Dubai continues to launch various initiatives through which it enhances its competitive position on the international scene, and consolidates its attractiveness as a destination capable of providing many experiences and options for visitors, a center for innovation and an incubator for creativity, and a multicultural destination characterized by It is safe and secure, and enjoys a world-class infrastructure.
"Retirement in Dubai"
Kazem added to "Emirates Today" that the Department of Economy and Tourism in Dubai launched several initiatives in this regard, including the "Retirement in Dubai" program to receive retirees and provide them with amenities to live a distinguished life in a city with a modern lifestyle, stressing that the program witnessed a turnout. From a wide segment of this category from many countries of the world.
He pointed out that the "remote work program", which extends over a period of one year, provides the opportunity to live and work in the emirate.
Kazim explained that the new facilities recently issued for obtaining tourist visas will contribute to increasing the number of international visitors to the UAE in general and Dubai in particular.
He said that these decisions enhance Dubai's competitive position on the international scene and increase its attractiveness, as a destination capable of providing many experiences and options for visitors, as well as supporting the strategy aimed at attracting more international visitors and providing them with the best experiences to motivate them to repeat the visit.
diversification of markets
Kazim mentioned that the Department of Economy and Tourism in Dubai follows the strategy of diversifying markets, and it constantly monitors the main and promising markets, to see the extent of its progress in easing its travel restrictions, in order to attract more international visitors from them. It also launches marketing campaigns, festivals and global business events, and holds More partnerships in the travel and tourism sector, in addition to benefiting from the legacy of Expo 2020 Dubai.
safe city
Kazim confirmed that the tourism sector in Dubai witnessed growth during the past year, indicating that this outstanding performance indicates the successful strategy that was implemented, in addition to the precautionary measures that were applied to confront and manage the "Covid 19" pandemic in all sectors, including trade and tourism.
He continued, "Dubai was able, through following the highest standards of health and safety, and with the support and cooperation of our partners, to enhance the confidence of residents and visitors in the city, as one of the safest cities in the world, and the subsequent provision of economic incentives and exemptions that contributed to alleviating the financial burdens on investors and hotel facilities." ».
He pointed out that Dubai received 7.28 million international visitors last year, an increase of 32% compared to the same period in 2020.
hotel establishments
Kazem added that in light of the expansion witnessed by the city, and its tireless quest to receive more visitors, and its vision to be the preferred destination in the world for life, work and visit, it is keen to motivate investors to establish various projects, including hotel establishments of all categories, and other tourism projects.
He explained: "The number of hotel establishments in Dubai until February 2022, based on the latest statistics, reached 763, providing 139,069 hotel rooms, while the results confirm the increase in the number of rooms booked during the first two months of this year to 6.30 million rooms, compared to 4.81 million hotel rooms. For the same period in 2021, as for revenues from rooms, it amounted to 483 dirhams, compared to 254 dirhams for the same period in 2021,” stressing that the organization of “Expo 2020 Dubai” contributed significantly to the increase in the demand for accommodation in hotel establishments.
global center
Kazim stressed that the department supports the government of Dubai in achieving its competitive vision as a major global center for economy and tourism, and raising its classification within the competitiveness indicators of economy and tourism.
He pointed to unifying visions and working as a team to achieve the goals of: making Dubai one of the top five cities in the main economic indicators, attracting 100,000 companies within three years, promoting an increase in the added value of the industrial sector by 150% within five years, and working to expand foreign export markets of local products by 50%, as well as attracting 400 global economic activities annually by 2025, encouraging private sector companies and family businesses to list them in Dubai’s financial and stock markets, and increasing the rate of attracting tourists by 40%, which is equivalent to 25 million tourists by 2025.
New hotel projects in Dubai during 2022
Issam Kazim, Executive Director of the Dubai Corporation for Tourism and Commerce Marketing, said that in light of the renaissance that Dubai is witnessing, and the increase in the number of international visitors to it, and the incentives it provides to encourage investors to set up their tourism projects, we are witnessing the entry of new facilities to the market every year.
He added: “The Royal Atlantis Residences on the Palm is scheduled to open during the fourth quarter of 2022, and it is a project that offers multiple options, including apartments of two, three, four and five rooms, as well as (Skycourt), “penthouses” and suites. Gardens".
He pointed out that when fully completed, the "Royal Atlantis Residences" will provide 231 apartments and 795 rooms and suites on more than 10 hectares of land within the resort.
He continued, "The (W Dubai Mina Seyahi) hotel joins the list of five-star hotels in Dubai, and it is scheduled to open during the third quarter of 2022, and it consists of 318 rooms and suites."
Kazem revealed that the Radisson Hotel Group revealed the opening of the Radisson Dubai Palm Jumeirah Hotel and Resort in the second quarter of 2022, comprising 389 rooms and five food and beverage outlets. The first resort of the Marriott hotel group is scheduled to open on the Palm Jumeirah. In the summer of 2022. The Palm Marriott Resort will include 608 rooms, eight restaurants and multi-use lounges, in addition to a world-class spa and fitness facilities for children.
The Hilton Dubai Palm Jumeirah Hotel and Resort will open in September 2022, and the Lana Hotel, affiliated to the Dorches Tree Group, in the fourth quarter of 2022 in the Burj Khalifa area.
The hotel is located in a 30-storey tower and will have 156 rooms and 69 suites.
Events and activities
Issam Kazim, Executive Director of the Dubai Corporation for Tourism and Commerce Marketing, said that Dubai is launching a series of events and activities during the summer period, pointing to the organization of "Eid celebrations in Dubai" and the ninth session of the "Dubai Food Festival" from the second to 15 May.
He added, "We are on a date with the celebration of the silver jubilee of (Dubai Summer Surprises 2022), which has always contributed to strengthening Dubai's position as one of the most important and prominent tourist destinations in the world."
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