China News Service, September 30 (Zhongxin Finance Wu Jiaju) Bingdundun offline sales will stop.
In the more than 1,100 days since its birth, Bing Dun Dun, the mascot of the Beijing Winter Olympics, has been "loved" by the whole world. What are your memories of Bing Dun Dun?
Offline will stop online store sales until December 31
According to previous reports, starting from July 1, the production of various licensed products for the 2022 Beijing Winter Olympics, including Bingdundun dolls, will be stopped.
The licensed products of the Winter Olympics in each retail store (including the flagship store) can be sold until September 30 this year, but each store will adjust itself according to the lease time and operating conditions.
Zhongxin Finance learned from the Beijing 2022 official licensed commodity retail store (Wangfujing Gongmei Building Store) that offline sales will be strictly followed by relevant regulations until September 30.
Zhongxin Finance also learned from the "Olympic Official Flagship Store" online store that the 2022 Winter Olympics-related products sold in this store will be available for purchase until December 31.
The store said that the store's Bingdun Dun related products will be on sale until December 31.
"Bing Dun Dun" and "Xue Rong Rong" Photo courtesy of Beijing Winter Olympics Organizing Committee
"Top Stream" Bing Dundun
What has happened around Bingdundun since its birth?
On September 17, 2019, Bing Dundun was officially announced as the mascot of the 2022 Beijing Winter Olympics.
Bing Dundun stood out from 5,816 works from 35 countries. The head of the design team is Professor Cao Xue from the School of Visual Art Design of Guangzhou Academy of Fine Arts.
At first, Bing Dundun did not attract everyone's attention, but as the Winter Olympics approached, Bing Dundun's popularity ushered in a big counterattack.
In early February 2022, Nippon TV announcer Tsujioka Yoshido was widely reported for his love for Bingdun, such as displaying his Bingdun badge in the live broadcast, and sending Bingdun-related products back to Japan. And so on, he himself also got the name "Yidundun".
At the same time, it is not only "Yidundun" who have been conquered by Bingdundun, but many foreign athletes have posted pictures with Bingdundun on social platforms.
At the Beijing Winter Olympics, the top three athletes in various competitions will receive a special Bing Dundun with a golden garland around it, known as "Golden Dundun".
Lovely and representing honor, "Jin Dundun" has been loved by many athletes.
On February 9, 2022 (local time), the official account of the U.S. Winter Olympics team posted a video about Bing Dundun on social media.
On February 20, 2022, in the Beijing Winter Olympics figure skating exhibition competition, Bing Dundun stepped on the ice skates at the finale, and many figure skaters interacted happily with Bing Dundun.
During the Beijing Winter Olympics, Bing Dundun rushed to the hot search dozens of times, and every move touched the hearts of countless people.
On February 20, the Beijing 2022 Winter Olympics figure skating performance was held at the Capital Gymnasium.
The picture shows the appearance of "Bing Dun Dun".
Photo by China News Agency reporter Mao Jianjun
"Hard to find"
With the soaring popularity of Bing Dun Dun, people began to snap up Bing Dun Dun.
On February 4, 2022, on the day of the opening ceremony of the Beijing Winter Olympics, the 5,000 Bingdundun figures in the official flagship store of Tmall Olympic were swept away in just 15 minutes.
Offline, the queue outside the flagship store for the Winter Olympics in Wangfujing, Beijing was 100 meters away.
Some people waited in line for several hours, but could not buy the surrounding area of Bingdun Dun, and some people went to many retail stores of licensed products for the Winter Olympics, but returned with regret.
In the song "I Just Want a Bing Dung", which was born at the same time, the lyrics "I just want a Bing Dung, but one is hard to find. Who can make me a Bing Dung? Give it to me and I'll give you a little red flower" is a reflection of the hearts of many people at that time.
There are also many people who use eighteen kinds of martial arts. Through painting, handicraft, and even snowman building, they create their own "dun piers" without buying them, and strive to achieve "one pier for one household".
On February 6, consumers who wanted to buy Bingdundun lined up in front of the Winter Olympics flagship store in Wangfujing Gongmei Building, Beijing.
Photo by Shi Rui
The shortage of supply in Bingdundun has also spawned some wrongdoing.
For example, on February 8, 2022, the Beijing Dongcheng District Police issued a briefing that three offenders were given administrative penalties for illegally profiting by reselling commodities around Bingdundun at high prices.
On February 14, 2022, the website of the State Intellectual Property Office also issued a notice stating that it will crack down on malicious squatting registration of trademarks such as "Bingdundun" in accordance with the law.
"Bingdundun family" grows
After the closing of the Beijing Winter Olympics, the story of Bing Dundun did not end.
In an online charity auction on April 2, 2022, two-time Winter Olympic champion Wu Dajing auctioned the "Golden Dundun" that he and his teammates won the first gold on February 5, and finally dropped the hammer for 920,000 yuan .
Screenshot of Poly auction page
At the same time, Bingdun piers of various colors and styles appeared one after another, and the "Bingdun pier family" continued to grow.
On May 17, 2022, Bingdun Dun was renovated.
Blue, gold, silver, pink and red Bingdundun three-dimensional keychain pendant, blue and pink Bingdundun plush three-dimensional keychain pendant... A variety of Bingdundun products are once again eye-catching.
Five-color BingdunDun three-dimensional keychain pendant Image source: "Olympic Official Flagship Store" online store
On May 19, 2022, on the eve of 520, the pink ice pier gift box named "Guardian Love" series gift box was put on the shelves, and the word "pink ice pier" appeared on the hot search.
At present, searching BingdunDun in the online store of "Olympic Official Flagship Store", you can find more than 30 kinds of products.
Although Bingdundun will stop selling offline, the "bridge of hearts" between countries and people built through Bingdundun will not disappear.
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