Foodwatch's Golden Puff bag will go to Coca-Cola in 2018. In an online poll, 30.5 percent of the almost 70,000 participants spoke out in favor of awarding the "Glacéau Smartwater" the nickname, communicated Foodwatch SPIEGEL ONLINE.

From the point of view of Foodwatch, the water makes it the "best seller of the year" that it is no better than conventional water, but up to seven times more expensive. The processing of the water is "nasty" because it sounds "scientific but completely nonsensical," said Sophie Unger of Foodwatch. The consumer organization appealed to retailers to take the "smartwater" out of the assortment.

For the production of "Glacéau Smartwater" water is first evaporated and then captured again. Lost minerals are later added artificially.

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Foodwatch: These are the rankings for the "Golden Puff" 2018

The manufacturer promises, "inspired by the clouds that arise from water evaporation and condensation", a particularly "fresh and clear" taste. Criticism rejects Coca-Cola: Declaration and labeling are transparent and comply with the food regulation.

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Golden Puff: The Ranking 2018

The company accuses Foodwatch of nominating the Coca-Cola Group for PR reasons only to attract attention to the awards. "The success of the water in many consumers shows that the product arrives with its special taste," it says from the group.

Second place goes to "Kids Tomato Ketchup" by Heinz

In addition to water, there were four other products that Foodwatch blamed for misleading advertising. The second place went to the "Kids Tomato Ketchup" of the Heinz brand. The product, which is specifically designed for children, costs up to 40 percent more than the product for adults - with the same ingredients. In principle, the World Health Organization advises against promoting sugared ketchups like this for children.

The criticism of the pricing can understand the company Heinz by his own admission quite. However, these make the trade itself, the company said. The criticism of the sugar content of the product rejects Heinz, as it is the ketchup to a 50 percent sugar reduced product.

Foodwatch will award the Golden Profiterate for the eighth time this year. In the past, the majority of products awarded to children were awarded, including the Zott Monte Drink by Zott (2010) and an instant tee by Hipp (2012). Last year, the negative price went to Alete for the second time - for a sweetened "kids biscuit" that was advertised for babies from the age of eight.