Chinanews.com, Shanghai, February 20th (Reporter Zuo Yukun) Along the Huangpu River, people gather in the early spring and tens of thousands of businessmen gather.

  Foreign capital and foreign trade are an important part of Shanghai's open economy. Recently, more and more multinational companies have sent "new status" in Shanghai's "circle of friends".

While sharing the achievements of China's opening up and development, new and old friends have continuously strengthened their confidence in deeply cultivating the Chinese market and grasping China's opportunities.

  Recently, under the guidance of the Internet Communication Bureau of the Central Cyberspace Administration of China, the Internet Media Group of the Shanghai Municipal Party Committee and China News Network hosted the "New Era, New Opportunities - Multinational Enterprises in China" online theme promotion media group. Feel the pulsation of spring in Shanghai.

Aerial night view of Lujiazui in Pudong, Shanghai.

(UAV photo) Photo by China News Agency reporter Zhang Hengwei

Continuous optimization of the business environment

  "In the past 22 years since we came to Shanghai, we have always been moved by Shanghai's measures and changes." Pan Zhengqiang, Chairman of the Board of Directors of AT&S China, said in an interview.

  As Austria's largest investment company in China, since AT&S established its base in Shanghai in 2001, Minhang District and Xinzhuang Industrial Zone in Shanghai, where it is located, have launched a series of measures to optimize the business environment.

For example, providing one-stop service, shortening the handling process, giving full play to the deep empowerment of big data to optimize the business environment, and continuously improving the comprehensive talent service information platform, easy employment human resources sharing service platform, etc.

  At present, China is promoting high-level opening up to the outside world, reasonably reducing the negative list of foreign investment access, protecting the rights and interests of foreign investment in accordance with the law, and creating a first-class business environment that is market-oriented, ruled by law, and internationalized.

On the first working day after the Spring Festival, Shanghai will hold the 2023 Citywide Business Environment Optimization Conference, and continue to make efforts to create a world-class business environment.

  Embracing the world, Shanghai is full of sincerity.

Chen Jie, general manager of Shanghai Legoland Co., Ltd., is also deeply touched by the efforts to attract investment by streamlining administration, delegating power and optimizing services.

  "The staff took the initiative to work overtime, the reviewers guided the review process throughout the process, established a green channel for stamping and approval, and tirelessly reviewed the updates of each design plan." Chen Jie said, "Shanghai Legoland Speed" benefited from Shanghai The professional guidance and precise services given by the administrative departments at all levels in the urban area have given all-round support in the aspects of regulatory control and approval, water system adjustment, project approval, and construction permits.

The site of the Fifth China International Import Expo.

Photo by China News Agency reporter Han Haidan

Continued upgrade of strategy in China

  "Back then, there were not many medical companies with production bases in China, but Medtronic had a very good judgment on China and firmly bought this 20,000-square-meter plant." Wang Yan, director of the Medtronic Shanghai factory, introduced that this The factory, which was only established in 2006, has produced more and more products developed in China, designed in China, made in China, and finally serving China and the world.

  "It is estimated that by 2024, the factory will welcome the 500th employee, and also plans to add 5 new products to mass production." Wang Yan and her colleagues hope to build a world-leading manufacturing base faster and accelerate the service of local patients .

  Unilever, which has been deeply involved in the Chinese market for a century, is a full-fledged "old friend".

As one of the first multinational companies to enter China, Zeng Xiwen, vice president of Unilever, introduced: "We have established Unilever North Asia Management Headquarters and a global R&D center in Shanghai. We have 8 production bases across the country and operate more than 40 well-known brand, providing 150 million consumer families with clean and healthy products and services needed in daily life."

  2023 is the 100th anniversary of Unilever's investment in China.

Unilever said that in the future, it will continue to develop the Chinese market and work together with consumers, customers, suppliers and employees to open a new chapter of common development with China in the next century.

  "The Chinese market is the cornerstone of AT&S's growth." Pan Zhengqiang said that AT&S will continue to focus on the commissioning of new production capacity at Chongqing No. 3 Factory, and continue to implement technology upgrades at other factories according to market demand.

  Rooted in Shanghai, based in China, serving the world.

Multinational companies continue to increase their investment in China, and the booming China continues to release resilience and vitality, bringing warmth from the East to the world economy.

A snapshot of Shanghai.

Photo by Fan Yubin

The kinetic energy of "progress" continues to gather

  In the past 2022, my country's foreign trade has withstood the test of various risks and its performance has exceeded expectations.

The actual use of foreign capital in RMB exceeded 1.2 trillion yuan for the first time, and the scale of foreign investment remained at the forefront of the world.

  The outstanding performance that is obvious to all makes the accelerated layout of multinational companies in China more "steady".

"We have deep feelings for Shanghai and have never been absent from China's development." In Zeng Xiwen's view, China has the advantages of domestic and international dual cycles, and a huge domestic market to support product sales. Building factories in China is beneficial to Unilever It's pretty safe.

  There is also good news in the cultural and tourism market: According to the calculations of the data center of the Ministry of Culture and Tourism, this year’s Spring Festival holidays saw a total of 308 million domestic travel trips, a year-on-year increase of 23.1%, returning to 88.6% of the same period in 2019.

  Britain's Merlin Entertainments Group, which operates the Legoland Resort, is keenly aware of this information.

"We believe that China's theme attraction entertainment industry must have a very bright future, and Merlin Group attaches great importance to the opportunity to further expand in the Chinese market." Chen Jie said.

  "In 2023, Shanghai will strive to use about US$24 billion in foreign capital, add 60 regional headquarters of multinational companies, and 25 foreign-funded R&D centers." Xue Feng, director of the Shanghai Foreign Investment Promotion Center, said.

  At the same time, Shanghai will implement the action of "using foreign capital to build a foundation and attract strength" to stabilize the stock, increase the quantity, and improve the quality, promote high-level opening up with greater efforts, promote policy empowerment with more practical measures, and stabilize foreign investment with a better environment Confidence and anticipation.

  The foundation of "stability" continues to be consolidated, and the kinetic energy of "progress" continues to gather.

In 2023, when the upsurge of "fighting the economy" is set off, multinational companies in China will also leave a strong mark.

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