China News Agency, Beijing, February 14th (Reporter Yan Xiaohong) The latest research report released by Jones Lang LaSalle on the 14th shows that among the 20 key cities in China, three-quarters of the cities will see a year-on-year increase in the net absorption of high-quality office buildings in 2023 , Office rents in Beijing, Guangzhou, Chengdu and other cities will return to a positive growth range within the year, and the decline in most other cities will be significantly narrowed.

In 2023, China's commercial real estate is expected to fully enter the recovery channel.

  Jones Lang LaSalle said that growth opportunities at the macroeconomic level will bring immediate expected improvement and sustained positive "staying power" to China's commercial real estate market.

In the first Spring Festival after the policy adjustment, consumption, cultural tourism, travel, accommodation, performances and other fields that have been greatly affected by the epidemic have picked up significantly compared with the end of 2022. Cross-border travel and international business activities have also begun to recover in stages. It is expected that hotels, retail, The market activity and financial performance of the cultural and tourism real estate sector will gradually improve.

  The report predicts that giants, start-ups and financial companies will be the key growth directions for the source of office leasing demand.

  First of all, as the impact of the epidemic subsides and the policy environment continues to release positive signals, many giant companies have begun to adjust their original growth goals and budgets, formulate more aggressive plans, and seek new growth points.

This will lead to the expansion of business, departments and personnel, leading to a further increase in leased area.

  Secondly, economic growth is expected to improve in 2023 and the market space will expand, which will promote individuals and enterprises with entrepreneurial spirit to choose to start entrepreneurial activities or establish new business entities at the current time point.

  Finally, the steady growth policy will continue to exert force, and the proactive fiscal policy will increase its efficiency, which will drive the overall prosperity of the financial industry.

The expansion of the capital market and the increase in institutional participation will promote financial companies to seize opportunities this year to actively expand, increase market share, and seize growth opportunities.

Financial companies, banking companies, securities companies, and real estate private equity investment funds that promote the efficient transmission of favorable policies to the real economy will reap significant gains and market opportunities.

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