Meta rises strongly after presenting better results than expected

• The Web3 revolution The data war is waged in the internet of the future

• Tribune Above the king is the law

The shares of

the company that owns

and

shot up to 18% in the

market , minutes after presenting better results than anticipated by analysts in the last quarter of the year.

Daily active users on Facebook surpassed 2 billion for the first time, helping generate

in Q4 2022 and

4% and 1%, respectively, from 2021 A reduction in income, yes, but less than expected by Wall Street.

"Our community continues to grow and I'm pleased with the strong engagement in our apps. Facebook just reached the

said

founder and CEO of Meta.

"The progress we're making in AI and

are the main drivers for this."

Much more pronounced was the drop in profits: 55% compared to the same quarter of 2021 and 41% less year-on-year.

It's a reflection of a troubled 2022 for the

Factors such as the growing competition with other platforms, such as

and

the decrease in advertising investment due to the economic climate, and the change in

's rules regarding the privacy of its users have affected its results.

Only in that last chapter, Meta already warned that the

dollars by 2022.

In the end, the year ended with a

exceeding

For those who have just started, the strategy involves considerably reducing expenses and betting on artificial intelligence, in addition to improving their tools to improve their ad targeting system.

By 2023,

as Zuckerberg has dubbed it, operating expenses are expected to be no more than $95 billion, down from the $100 billion initially forecast.

Likewise, they trust that the

will bear fruit.

They have already begun to notice it in the increase in the time that users spend connected to the

, short video stories.

It has grown 20% in recent months thanks to improvements in its algorithms.

According to the criteria of The Trust Project

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