Spring Festival property market: The popularity of house inspections has risen in 50 cities, and the transaction volume of second-hand housing has increased by more than 50%

　　Chinanews.com, January 30th (Zuo Yukun, reporter from Chinanews Finance and Economics) In the past, the Spring Festival holiday, which featured returning home reunions and travel as the main theme, was often not the peak sales season for the real estate market.

However, as the epidemic prevention and control enters a new stage, under the favorable policy environment, the report card of this year's "Spring Festival file" in the property market still attracts attention.

Data map: Real estate real estate.

Photo by China News Agency reporter Zhang Bin

With the help of policies, the popularity of house inspections has risen

　　Mr. Sun, a real estate agent working in Shanghai, did not return to his hometown during the Spring Festival this year, but he still had a fulfilling life.

"Our sales office can have an average of 20 to 30 groups of customers to view houses every day, and the most in the fifth day of junior high school, there are almost 50 groups, which is relatively popular."

　　"There are quite a lot of people here, especially in the three days of the fourth, fifth, and sixth days. Many of the customers we receive come back from first-tier cities. Their hometown is here. They were qualified to buy houses because of favorable policies a few years ago. Come and see the house during the period.” Ms. Jiang, a real estate agent in a second-tier provincial capital city, told reporters.

　　"There were basically no people here in the first four days of the holiday, and only one or two people were left on duty in the store. But from the fourth day of junior high school, the number of people looking at the house increased, and the average number of groups per day for the three days after the holiday was about 20 groups." A third line Mr. Lin, an urban real estate agent, said.

　　The popularity of house inspections has risen this Spring Festival.

According to statistics from 58 Anjuke Research Institute:

year-on-year.

　　"The number of people going out to travel and visit relatives in first-tier cities has increased significantly, resulting in a slight decline in housing search enthusiasm during the Spring Festival; second-tier cities have continued to relax housing purchase policies, superimposed return home buyers, and are more inclined to buy houses in the capital cities of the province or the 'strong second-tier' cities that have emerged in recent years , and the enthusiasm for finding houses has risen." Zhang Bo, president of 58 Anjuke Research Institute, believes.

　　"Recently, there are indeed a lot of inquiries, and there are also many customers who return to their hometowns during the Chinese New Year to communicate with us online. However, compared with the popularity of house inspections, most people are still in a wait-and-see state. Because every year after the Spring Festival, housing prices, transaction volume, and rents will increase. , which is often referred to as "Xiaoyangchun", so there are not many buyers who really make up their minds during the holidays." Mr. Sun said.

　　In order to really retain buyers, various preferential activities are also indispensable.

According to Mr. Lin, the recent activities launched by the sales office mainly focus on down payment and parking spaces.

"A mortgage with a bank we cooperate with can achieve a down payment of less than 100,000 yuan; and we have also launched a batch of special parking spaces of about 50,000 yuan, which can be purchased as a package when purchasing a house."

　　Mr. Lin mentioned that home buyers who come to the Spring Festival this year are more concerned about the delivery time than before, and the staff will always talk about "existing houses and quasi-existing houses".

　　"The overall price of the real estate has dropped a lot compared to 2021, and we will try our best to invite customers to watch the real estate on the spot." Ms. Jiang revealed that if you go to the sales office for an interview, you can get a lot cheaper than the price displayed on the app. discount.

　　Ms. Jiang also mentioned that although there are more discounts for new houses, the price of second-hand houses is still relatively stable.

"Especially recently, when parents of school-age children are considering buying or replacing houses, second-hand houses represented by school district houses are still in demand."

Data map: Guangzhou South Railway Station waiting room.

Photo by Chen Shulei

Gaining momentum, the second-hand housing market is now warm

　　The warmth of the second-hand housing market is even more obvious.

According to data from the Shell Research Institute,

.

　　In terms of viewing volume, the viewing volume of second-hand housing in Shell 50 cities has increased by 28% compared with the 2022 Spring Festival period.

The second-hand housing belt viewing activity in Chengdu and Chongqing increased by 1.5 times and 1 times respectively compared with last year's Spring Festival.

Markets in key cities in the Pearl River Delta are also starting to show signs of growth. During the Spring Festival in Huizhou, Dongguan and Foshan, the number of viewers doubled compared to the same period last year, and Shenzhen also saw an increase of 86%.

　　In terms of transaction volume, the transaction volume

.

The transaction level in the first 27 days of January was basically close to the whole month of December last year, and the market in key cities of Beijing, Tianjin and Hebei continued to recover in December last year.

Beijing, Langfang, Tianjin, and Shijiazhuang have surpassed the monthly transaction levels of December last year, and the overall average daily transaction level of the four cities has increased by 38%.

　　"The enthusiasm for looking for houses during the Spring Festival is indeed unabated, especially for some old-fashioned school district properties, and the prices are still relatively strong." A second-hand housing agency in Xicheng District, Beijing said that the transaction volume in his store was good in the first half of January. , It is expected that the total transaction volume of the entire month will exceed the best month of sales in 2022.

　　Statistics from 58 Anjuke Research Institute also show that during the Spring Festival holiday, the average daily demand for second-hand housing in 70 cities in China has increased significantly compared with January.

During the same period, 56 of the 70 cities saw an increase in average daily demand for second-hand housing, while only 9 second-tier cities and 5 third-tier cities experienced declines.

　　"

." Shell Research Institute believes.

　　As for the next market trend, Chen Wenjing, the market research director of the index business department of the Central Finger Research Institute, judged that in the short term, the implementation of policies at both ends of the supply and demand will continue to be accelerated, and the demand for housing in first- and second-tier cities is strong, and it is expected to usher in market recovery first. Or will appear in a few cities.

(Finish)