Original title: Really dropped?

More than 40% of the listings were sold below the reference price!

Shenzhen's second-hand housing market has undergone these changes...

  "Last year, everyone said that the reference price of second-hand housing in Shenzhen was set too low. Now, I found that many homeowners not only sell their houses at this price, but also many buyers think that this reference price is not low." Working as a real estate agency in Bagualing, Shenzhen Manager Zhang who has been in the past 10 years is very emotional.

  On February 8, 2021, Shenzhen took the lead in establishing a second-hand housing reference price release mechanism in China, and released the reference prices of 3,595 communities in the city.

In a blink of an eye, nearly two years have passed. Up to now, the reference price of second-hand housing in Shenzhen is still in effect, and there has been no expected adjustment. However, the reference price of second-hand housing has caused great changes in the Shenzhen property market. It is close to the reference price or even lower than the reference price. There are more and more properties for sale.

In November, more than 40% of the houses in Shenzhen were sold below the reference price

  According to the data from the Shenzhen Real Estate Information Platform, the transaction volume of second-hand housing in Shenzhen returned to above the 2,000-unit level in November, and the city’s second-hand commodity housing transaction volume was 2,168 units, a month-on-month increase of 25%. This increase is also the highest in the past six months.

Although there has been a "rebound", judging from the current transfer volume, it is less than half of the boom-bust line of second-hand housing transactions in Shenzhen (5,000 units).

Market data shows that since the release of the reference price, the transaction volume of second-hand housing in Shenzhen has continued to record lows. The transaction volume has fallen below 2,500 units for 15 months, and fell below 2,000 units in September and October this year.

  The decline in transaction volume means that it is becoming more and more difficult to sell houses. At this time, price reductions have become a trend.

  When the reference price of second-hand housing was just released, the market reaction was that the reference price was generally lower than the market listing price and the real transaction price, and the reference price of real estate in some communities was even only half of the previous transaction price.

However, according to the latest data released by Leyoujia Research Center, in November, more than 40% of the houses in Shenzhen were sold below the reference price, and close to the reference price (the difference between the transaction price and the reference price was less than 10%) accounted for as high as 85%. , it can be seen that it has become the norm for second-hand houses in Shenzhen to be sold below or close to the reference price.

In addition, in November, 7% of the second-hand listings in Shenzhen were lower than the reference price, and more than 20% of the second-hand listings were close to the reference price, showing a significant increase compared with the previous two months.

  "The Cuixinju in our Bagualing area has a transaction price of more than 110,000 yuan per square meter at the peak in 2020, and now there are owners who have listed a reference price lower than 86,600 yuan per square meter." Manager Zhang said, "Open now Many mobile apps on second-hand housing platforms, you will find that they no longer only display the reference price, not because of the relaxation of regulatory requirements, but because some homeowners are now listed directly below the reference price.”

  The reporter found in multiple second-hand housing platforms on the Internet that many listings were marked with the sign of "price reduction of XX yuan within X days". Housing becomes mainstream.

In contrast, the current number of houses for sale in Shenzhen, according to the statistics of the Shenzhen Real Estate Intermediary Association based on the public data on the number of second-hand houses for sale, as of December 5, 2022, there are a total of 43,210 effective second-hand houses for sale in Shenzhen.

  Zheng Shulun, president of Centaline Real Estate South China and managing director of Shenzhen Centaline, said that Shenzhen is currently a buyer's market, and the number of homeowners' listings continues to rise sharply, reflecting the decline in owners' expectations for the future. However, it is difficult to close transactions. Reduced to the lowest price in the same area.

The rebound in transaction volume also shows that owners are gradually accepting the reality and selling at lower prices.

Buyers are more likely to wait and see, and only start when the price is low enough.

How to adjust?

how to change?

  The Shenzhen Real Estate Intermediary Association believes that after entering November, the country's continuous release of the "stabilizing property market" policy at the financial level has begun to focus on efforts, especially the recent heavy release of the "financial 16" policy, and the resumption of suspension at the end of November The 8-year-long refinancing measures of listed real estate companies have undoubtedly boosted confidence in the current market. With this series of measures, the monthly trend of Shenzhen's second-hand housing market has shown. The current property market has been significantly better than the third quarter and the lowest point first quarter.

  Some analysts also said that favorable policies related to the real estate market have been frequently launched recently, and compared with the previous loosening of the main direction is for home buyers, most recent policies have begun to target real estate companies.

With the introduction of more favorable policies for the property market, the impact of these policies is expected to be gradually reflected in the property market.

  In order to promote transactions in the second-hand housing market, since 2022, various localities have continued to relax the previously implemented second-hand housing-related policies, including shortening the sales restriction period of second-hand housing, canceling the sales restriction of second-hand housing, withdrawing the reference price of second-hand housing, and accelerating the implementation of the "transfer with mortgage" model, etc. , Support the second-hand housing market from the aspects of transaction links and transaction thresholds.

  It is precisely because of the power of the reference price of second-hand housing that it has attracted the attention of buyers.

When the reporter investigated several districts in Luohu and Futian, many home buyers told reporters that the current reference price of second-hand housing is one price for one community, one size fits all. If Shenzhen continues to implement the reference price of second-hand housing, it is hoped that the updated second-hand housing The reference price can be more accurate.

  He Qianru, director of the National Research Center of Midland Realty, said that the listing price or transaction price of second-hand housing in Shenzhen has been adjusted to be close to or lower than the reference price. The policy is withdrawn from the market. After all, the price is regulated by the market, which is more in line with economic laws and can also play a role in regulating the relationship between supply and demand.