After losing many advertisers, Musk began to "speak good things" for Twitter.

  On November 27, Elon Musk, the new CEO of social media Twitter (Twitter), tweeted that the number of new Twitter user registrations was at the highest level in history, and the active time of users also hit a record high.

  According to the statistical chart released by Musk, as of November 16, the average number of new Twitter user registrations per day in the past week exceeded 2 million, an increase of 66% over the same period last year.

In terms of active minutes of Twitter users, as of the 15th, the average daily active time of Twitter users in the past week was close to 8 billion minutes, an increase of 30% compared with the same period last year.

In addition, the number of hate speech posts in the week leading up to November 13 has decreased compared to October last year.

  On the same day, Musk also said that Twitter expected to have more than 1 billion monthly users within 12 to 18 months.

  In addition to changes in the number of users, Musk also shared his plan for the "everthing app", saying that in the future, functions such as advertisements, videos, encrypted private messages, long-form tweets, blue V verification and payment will be launched.

  As early as October, Musk had mentioned the concept of "universal application", and said that the acquisition of Twitter was to accelerate the creation of the universal application "X", and believed that "the acquisition of Twitter can speed up the process by three to five years." .” But at present, he directly refers to the universal application as “Twitter 2.0”, which seems to be intended to be directly transformed on the basis of Twitter.

  Regarding the universal application, CNBC previously reported that it may refer to a "super app", that is, an application that can meet all the needs of users.

At present, WeChat, run by Tencent, is the world's largest super app with more than 1 billion users, which enables functions such as ordering food, hailing taxis, paying and sending messages.

  Bloomberg also stated that according to Musk’s previous remarks, the Universal App sounds similar to WeChat.

Musk once said in May this year that as long as he has WeChat, he can solve various problems encountered in life.

  Although Musk shared a lot of good news, in fact, Twitter has lost many advertisers. Musk has previously stated that Twitter has "significantly reduced revenue" as a result.

At present, large brands such as Macy's, Volkswagen Group, and General Mills have suspended their advertising on Twitter. The American pharmaceutical giant Eli Lilly encountered a fake Li Gui account and evaporated. With a market value of tens of billions of dollars, it also stopped cooperating with Twitter.

  Just after Musk announced the unblocking of the Twitter account of former US President Donald Trump (Donald Trump), many activists also called on advertisers who had not withdrawn from Twitter to issue a statement to suspend advertising on Twitter.