It intends to gradually circulate it through its network of lines

Emirates Airlines opens an innovative retail store in Dubai

Ahmed bin Saeed during the opening of the store in the "Town Center".

From the source

Emirates Airlines officially opened yesterday its innovative retail store, Emirates World, in the Jumeirah area, confirming that it intends to gradually popularize the concept of the store across its network of routes over the next three years.

His Highness Sheikh Ahmed bin Saeed Al Maktoum, Supreme President and CEO of Emirates Airlines and the group, cut the traditional ribbon, marking the opening of the store, in the presence of the President of Emirates Airlines, Sir Tim Clark, and the Chief Commercial Officer, Adnan Kazim.

open space

And the company stated in a statement that the store has been redesigned on an area of ​​​​3,000 square feet in the “Town Center”, which is an open space that allows customers to shop all their travel needs in a comfortable, lounge-like environment, pointing out that the store provides customers with the ability to live and experience products. "Emirates Airlines" is distinguished by its "virtual" and "augmented" reality technologies.

products and services

Adnan Kazim, Chief Commercial Officer, said: “The (Emirates World) store takes the retail experience of travel requirements to new heights, and embodies our commitment to providing our customers with the best products and services at every point of contact. The concept of this store also expresses our vision for retail sales in the future. It is the first in a series of similar stores that we will open across our network in the coming years.”

He added, “Our broader strategy for retail sales includes making the store experience more convenient, attractive and personal, using a combination of the latest technology, with individual personal service from our highly experienced consultants.” He stressed that the spacious and comfortable space for customers will allow customers to explore the company’s products, such as premium economy class seats. .

full service

Emirates Airlines confirmed that the store was provided with experienced consultants to provide advice to customers on comprehensive travel requirements without the need to issue numbers, and the number of employees in the store doubled to ensure shorter waiting times.

The customer will receive a comprehensive service that includes reservations, ticketing, holiday programs and Skywards. Customers can also benefit from smart technology such as self-service screens that reduce waiting times and allow faster completion of requirements.

The main product

And «Emirates Airlines» pointed out that the main product in the «Emirates Airline World» store is the display of premium economy class seats so that travelers can know in advance about the new cabin, which is very popular.

Customers who prefer a virtual experience can take "selfies" in front of a selection of Emirates Airlines product backgrounds, including the air salon, and private first-class suites on the A380.

It is also possible to test being present virtually inside the aircraft cabin, using “virtual reality” technology.

Customers also have the ability to choose from a variety of travel goods and accessories from the official store of Emirates Airlines.

 The main product in the "Emirates World" store is the offer of premium economy class seats.

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