A competition to determine the champion of Matsusaka beef, a specialty brand of beef from Matsusaka City, Mie Prefecture, was held in Matsusaka City for the first time in three years on the 27th.
The "Matsusaka Beef Show" is a competition held by producer groups, etc., and 50 cows that won the qualifying participated in the competition held for the first time in three years due to the influence of the new corona.
Seven people, including livestock researchers from Mie Prefecture, were in charge of the examination, and they touched the body of the cow to check the meat and coat.
As a result of the examination, "Kokono 3", which was raised by Kazuhiko Okada of Taiki Town, was selected as the "Excellence Award", which is the champion of this year.
Mr. Okada said, ``It was difficult because the fair was canceled due to the corona crisis and the cost of feed was soaring, but I worked out my own ideas. I was talking.
After the judging, an auction was held for the exhibited cows, and the Excellence Award winner "Kokono 3" was sold for 26 million yen, the highest price of the year.