<Anchor> It
's friendly economy time.
Reporter Han Ji-yeon is also here today (the 21st).
The amount of beer that consumers can buy at supermarkets has increased significantly in recent years?
<Reporter>
Yes, the capacity has been increased, but the price is kept at a reasonable level.
The first and second companies in the beer market are planning to sell 1.9-liter and 2-liter bottles in earnest at the end of this month.
However, the price is relatively low.
Based on the convenience store price, a 2-liter can is sold at 6,170 won, 790 won higher than that of a 1.6-liter can.
You can get this amount of added capacity for less than half the price.
<Anchor>
As I said, it sounds like a cost-effective strategy, but it's not just beer that introduces such a strategy.
<Reporter>
Yes, even while the price of the food industry is continuing to decrease due to the price of raw materials that have already risen, consumers cannot close their wallets, so they are releasing a lot of cost-effective products.
First, coffee franchises are increasing their capacity. One franchise launched a king-size coffee over 700 milliliters in some stores, selling 40,000 cups in a month.
The response was so good that it accounts for 20% of the total sales, so it is expanding to stores nationwide.
Other franchises are also in the mood to release larger 1 liter beverages one after another.
Also, these days, there are many people who simply eat a meal at a convenience store, but the convenience store triangle gimbap has also grown.
After increasing the weight by 50%, the sales growth rate of regular triangular gimbap increased by more than 100%, nearly three times.
In the past, such large-capacity products were treated as special plans or bait products, but now they have emerged as main products that are officially launched.
<Anchor>
It seems that there are quite a few people who exchange gifts through KakaoTalk.
They seem to do it a lot because it's convenient, but from now on, the person who received the gift will be able to get a 100% refund?
<Reporter>
Yes, the person who bought the gift can get a 100% refund, but the person who received the gift can get only 90% of it back in cash.
This means 100% compensation for this in a different way.
While watching the 10% reduction in the meantime, you may be upset because it seems that the sincerity of the gift givers is being reduced, but you may have been wondering why or what the reason is. .
However, the KakaoTalk gift-giving market has grown significantly from 800 billion won in 2017 to 3.3 trillion won last year, but it continues to maintain 10% and totals 92.4 billion won in revenue from refund fees over the past five years.
After a lot of criticism that the refund fee rate is too high, it is only now that we have proposed an improvement plan.
He said that he would let consumers choose whether to get 90% of the cash back as before, or to get the full amount back in points or exchange vouchers.
<Anchor> The
refund period also seems a bit different.
This usually seems a bit longer than any refund period, but it is said to be about 3 months.
Why is this?
<Reporter>
Yes, because the terms and conditions of the Fair Trade Commission and the terms of Kakao are different, there is some confusion from the point of view of consumers.
First of all, if you look at the terms and conditions of Kakao, it says that the person who received the gift after the purchaser's refund period can apply for a refund, but the buyer's refund period is from 3 months to 1 year from the date of purchase.
So the gift recipient has to wait at least 3 months to get a refund.
However, according to the Fair Trade Commission terms and conditions, the entire purchase amount can be refunded within 7 days from the date of purchase, and the right to request a refund is the last person who has the gift certificate.
It seems necessary to make it clear that the gift recipient can see the point of purchase as the point of purchase.