In the first eight months, auto companies exported more than 1.8 million vehicles, a year-on-year increase of 52.8%——

  Chinese cars accelerate to overseas markets

  Recently, the largest batch of pure electric vehicles in China was shipped from Shanghai Haitong Terminal and exported to Europe.

This time, SAIC Motor's pure electric vehicles targeting the global market are exported to the European market, with a quantity of 10,000.

At the same time, this is also the first Chinese car to be listed in more than 80 countries around the world.

  The relevant person in charge of the Ministry of Industry and Information Technology said that the first global car of China's auto industry, "10,000 vehicles to Europe", marks a new breakthrough in the international development of my country's auto industry, and my country's new energy vehicle exports have entered a stage of rapid development. The electrification transformation of the global automotive industry.

  Export volume hits record high

  Since the beginning of this year, my country's automobile exports have accelerated.

According to data from the China Automobile Association, in August, auto companies exported 308,000 vehicles, a record high, and for the first time exported more than 300,000 vehicles in a single month.

In the first eight months of this year, auto companies exported 1.817 million vehicles, a year-on-year increase of 52.8%.

  In terms of models, in the first eight months, passenger vehicles exported 1.446 million units, a year-on-year increase of 56.4%; commercial vehicle exports were 371,000 units, a year-on-year increase of 40.2%.

Xu Haidong, deputy chief engineer of the China Automobile Association, told reporters that passenger cars mainly include sedans, SUVs and MPVs. At present, my country's SUVs have relatively obvious comparative advantages in the international market.

  Self-owned brand car companies are a new force in my country's auto exports.

In the first eight months, SAIC's overseas exports and overseas base sales totaled 579,900 units, a year-on-year increase of 56.67%; in August, SAIC's overseas sales reached 101,000 units, a year-on-year increase of 65.7%, accounting for nearly 20% of total sales.

In the first eight months, Chery Group exported more than 250,000 vehicles, a year-on-year increase of 51.1%, accounting for one-third of the total sales.

  Industry insiders analyzed that in the sales structure of SAIC and Chery, the export share has reached 20% to 40%. This is an unprecedented achievement. More and more car companies are moving from "Chinese car companies" to "world-class". car company".

  In terms of export destinations, the distribution of overseas markets is more stable and concentrated, forming a three-pronged pattern of Asia, Latin America and Europe.

Thanks to the strength of China's auto industry, its relatively complete industrial chain and its cost-effective advantages, in recent years, Chinese autos have formed a strong influence in the market segments of some countries and regions.

  New energy vehicles lead the way

  In the context of the global promotion of vehicle electrification, the performance of Chinese new energy vehicles in overseas markets is also remarkable.

  Data from the China Automobile Association shows that my country's new energy vehicle exports have continued to grow since the beginning of this year.

In the first eight months, 341,000 new energy vehicles were exported, a year-on-year increase of 97.4%, and the contribution rate to vehicle exports reached 26.7%.

  It is worth noting that, unlike traditional fuel vehicles, new energy vehicles are mainly exported to developed countries.

According to statistics, the sales volume exported to developed countries accounts for as high as 85.6%.

BYD Tanghehan, Dongfeng Fengguang ix5, Xiaopeng G3, AIWAYS U5, Celis 3 and other domestic self-owned brand passenger car electric models have been exported to Europe successively; Yutong, King Long, BYD and other new energy passenger car products have also performed well in Europe, America and the Middle East .

  At the same time, China's new energy vehicles will no longer follow the old road of "low price for the market" when they go abroad.

Xu Haidong introduced that in 2021, the average unit price of self-owned brand new energy vehicles going to Europe will be 30,000 US dollars (about 202,000 yuan), indicating that self-owned brands already have a certain right to speak in overseas markets.

  Li Bin, chairman of NIO, told reporters that NIO's Norwegian order demand exceeded expectations. Among all orders, 92% of users chose BaaS.

NIO's products, services and innovative business models are not only suitable for the Chinese market, but also have unique value and advantages in the global market.

  Xu Haidong believes that the reason why my country's new energy vehicle exports can maintain a high growth rate is inseparable from the continuous improvement of competitiveness.

In recent years, my country has clarified the development direction of new energy vehicles, and continuously improved relevant planning and policy systems, providing a good development environment for the new energy vehicle industry.

Relying on the domestic super-large market advantage, the new energy vehicle industry has continued to improve its manufacturing level under the support of a relatively complete industrial chain.

At the same time, with the popularization of the "dual carbon" development concept, the demand for new energy vehicles in the international market is also growing rapidly.

  McKinsey pointed out in a report that China's leading electric vehicle companies have obvious advantages, with futuristic interior design and rich car networking functions.

European car makers who want to match the same capabilities will offer much higher prices.

  "Going out" requires long-term planning

  The China Automobile Association predicts that my country's automobile exports are expected to exceed 2.4 million this year, and the sales volume is expected to account for close to 10%, becoming an important part of my country's automobile production and sales.

In fact, the 2.4 million forecast may be a bit conservative, based on the first eight months of data.

  Fu Bingfeng, executive vice president and secretary general of the China Automobile Association, said that after the auto industry gradually returns to the right track, it is still necessary to pay attention to the many uncertain factors that restrict the development of the industry.

For example, the international environment has become more complex and severe, the world economic recovery has slowed down, the global inflationary pressure has remained high, as well as the rising prices of power battery raw materials and the spread of domestic epidemics, multiple factors have brought uncertainty to the industrial chain and supply chain. The industry needs to pay close attention and take effective countermeasures in a timely manner.

  In addition to the external environment, automobiles going overseas are also facing new challenges.

Sun Xiaohong, Automobile Branch of China Chamber of Commerce for Import and Export of Mechanical and Electrical Products, believes that while all parties have high expectations for the rapid development of the industry, they should also clearly see that the main mode of my country's auto product trade is still at the general trade stage, and overseas investment and establishment of factories The scale is far less than that of multinational automakers, and the autonomy of the supporting supply chain and brand influence are still under construction. The competitiveness of a country's auto products cannot be evaluated only by export data.

  From a simple trade model to a brand "going out" model, it is becoming a new goal for some Chinese car companies to go overseas.

On September 16, the NIO Energy European plant invested and constructed by NIO in Pest State, Hungary, completed the rollout of its first power station. Service center and R&D center.

SAIC Motor has established three R&D and innovation centers in London, Silicon Valley and Tel Aviv overseas, and has 98 production and R&D bases.

  Xu Haidong said that at present, China's automobiles going overseas are still dominated by trade, with less overseas direct investment.

In the future, as the export volume continues to increase, the product design, supply chain, management and service of car companies in overseas markets, as well as the construction of the used car system, must keep up.

Global development is the only way for auto companies to become bigger and stronger, and it is also an important manifestation of my country's becoming a powerful auto country. Powerful companies must have the courage to develop.

  The Ministry of Industry and Information Technology recently stated that in the future, it will increase the supply of policies and regulations, consumer finance, credit insurance and other policies in combination with the industrial development situation and enterprise needs in the future to help Chinese brands "go global".

  Liu Jin