China News Service, August 10th. According to the "National Development and Reform Commission" WeChat public account on the 10th, the National Development and Reform Commission and relevant departments have taken comprehensive measures to curb the "high-priced" moon cakes and promote the healthy development of the industry.

  The article said that in June this year, the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Commerce, and the State Administration for Market Regulation issued the "Announcement on Curbing "Sky-High" Mooncakes and Promoting the Healthy Development of the Industry" (hereinafter referred to as the "Announcement"), aiming at "astronomical prices". The prominent problems exposed by moon cakes, on the basis of insisting that moon cake prices are formed by the market, comprehensively use market-oriented and legalized means to promote law-abiding operations and reasonable pricing of enterprises, and promote the healthy development of the moon cake industry.

  In order to ensure the implementation of the "Announcement", the National Development and Reform Commission has recently carried out the following work in conjunction with relevant departments: First, strengthen policy publicity and implementation.

The National Development and Reform Commission and relevant departments convened industry organizations and major e-commerce platforms for a discussion, and conducted a comprehensive and systematic interpretation of the "Announcement".

The State Administration for Market Regulation and the Ministry of Industry and Information Technology held an online publicity meeting to interpret the mandatory standards for moon cake packaging. More than 10,000 moon cake and packaging companies participated in the meeting.

The Ministry of Commerce organized policy publicity and implementation to 13 industry associations and 33 leading companies in the production, sales and distribution of moon cakes, and conveyed the spirit of the "Announcement" to key retail companies and e-commerce platforms.

  The second is to strengthen industry self-discipline.

According to the requirements of the "Announcement", production enterprises should standardize production and operation behavior and actively organize production; 6 industry associations including China Chamber of Commerce issued the "Proposal for Rejecting the Circulation of "Highly Priced" Mooncakes and Promoting the Healthy Development of the Market", advocating standardized operation of circulation enterprises; Representatives of e-commerce platforms, China Hotel Association, China Hotel Supplies Association and some hotels launched an initiative to "restrict excessive packaging and advocate green consumption"; major e-commerce platforms actively carried out platform governance to curb "high-priced" mooncakes.

  The third is to strengthen local guidance.

The National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Commerce, and the State Administration for Market Regulation have respectively deployed localities to implement the requirements of the Announcement, strengthen departmental coordination, and provide industry guidance; the State Administration for Market Regulation is organizing centralized actions.

  The article said that in the next step, the four departments will cooperate closely, strengthen information sharing, and jointly implement the "Announcement".

The departments of development and reform, industry and informatization, and commerce will conscientiously organize market inspections and monitoring, fully understand market dynamics, grasp emerging new situations and problems, and promptly hand over clues to violations of laws and regulations to market supervision departments.

The market supervision department will focus on production enterprises, high-end hotels and restaurants, and e-commerce platforms to carry out supervision, and will strictly investigate and deal with violations of laws and regulations when they find them. The website and the national enterprise credit information publicity system shall be publicized.

  Through the joint efforts of all parties, guide the healthy operation of the moon cake market, promote moon cakes with "more affordable prices, better quality, and simpler packaging", and create a new trend of "rational consumption, healthy consumption, and green consumption" in the whole society.

(Zhongxin Finance)

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