It opens the door to creativity among companies to provide the best product to customers
Realtors: “Metaverse” allows good marketing and instant purchasing decisions
Smart Dubai seeks to provide the latest technological and innovative ideas to serve the economy and the real estate sector.
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Realtors confirmed to "Emirates Today" that the technologies of "Metaverse" and virtual reality will contribute to the development of the real estate market in the UAE during the next stage.
They pointed out that metaverse is a virgin sector that has not been expanded on a large scale, at a time that may represent opportunities for the growth of the real estate sector through good marketing, which helps to attract foreign investment, provide opportunities to visit sites, and follow up on construction through these technologies without visiting the site. In addition to helping to make immediate purchasing decisions after conducting a realistic simulation of the housing units.
market development
In detail, the CEO of "Courtyard" Real Estate Development Company, Saleh Tabakh, said that the technologies of "Metaverse" and virtual reality will contribute to the development of the real estate market in the UAE during the next stage, but it will need some time to be accepted by the consumer, especially since it is a recent technology. .
He added that the availability of virtual reality technologies in the real estate market will help to export real estate abroad and market it by working on living real experiences through “online” tours inside real estate, in addition to forming a case of competition, and opening the door for creativity between companies to provide the best product to dealers, provided that legalization is done. This technology, and it is well controlled, to educate the buyer and investor, and to provide educational courses and awareness campaigns to market laws and regulations that are unknown to most people due to the novelty of this technology.
strong addition
For his part, real estate consultant Ahmed Al-Dawla said that this technology is expected to have a strong addition during the coming period through designing villas and buildings in the virtual world, and how to envision the future.
He added that the solutions available for Metaverse are few so far, expecting it to enter the real estate sector in Dubai strongly in the near future, as the emirate seeks to consolidate its presence in the virtual world, and enable the components of the sector to access its services in its digital technical environment.
tomorrows world
In turn, Walid Al Zarooni, Chairman of the Board of Directors of “W Capital” real estate brokerage, said that “Metaverse” is the world of tomorrow, and it is still a pristine sector that has not been expanded on a large scale, at a time that may represent opportunities for the growth of the real estate sector through new marketing, providing Opportunities to visit websites, and follow construction through these technologies without personally visiting the website.
He pointed out that virtual reality technologies may help in the good promotion of real estate inside and outside the Emirates, and many sales may be carried out, especially after the habits imposed by the Corona virus pandemic for a period, and continued with a large number of people, as the new technology promotes the idea of buying residential units under construction, As well as helping customers to make immediate purchasing decisions after conducting a realistic simulation of the housing units and their surroundings via “online”, and for more than one location in more than one different place.
Correct application
In the same context, the managing director of Harbor Real Estate Company, Muhannad Al Wadiya, said that Smart Dubai is trying to provide the latest technological and innovative ideas in all fields to serve the economy and the influential real estate sector, stressing that the correct application and in a friendly manner of Metaverse technologies will have a role. effective.
Al-Wadiya added that the real estate market attracts buyers from all over the world, pointing out that such technologies facilitate marketing operations, which helps to attract foreign investment.
Al-Wadiya stressed the importance of using technology in an effective and purposeful manner.
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