“e&”: a new brand for the electronic wallet “eWallet”
Launching “e&money” a platform that allows money transfers and bill payments
"e&money" will allow more digital financial solutions.
From the source
"e&", formerly known as "Etisalat Group", announced the launch of a new brand for the electronic wallet "eWallet" under the name "e&money", in a move that represents its transformation into a financial technology company and an arm of "e&life", one of the pillars of the "e& money" group. e&", in an effort to improve customer experiences through an innovative and integrated financial platform.
The announcement follows the success achieved by the “eWallet” wallet, in providing secure, flexible and contactless payment solutions to citizens and residents in the UAE, to help them complete their daily transactions smoothly.
Through the new brand, “e& money” will turn into a comprehensive platform that meets a variety of financial needs of customers, giving them access to financial services, such as payments to brokers and sellers, remittances, bill payments, lending, investments, and branded financial cards. Shared, insurance services.
Khalifa Al Shamsi, CEO of Al Hayat & e said: “We base our business on solid foundations for growth through a range of related financial products and services that improve the lifestyles of customers and enhance business value for brokers and companies.”
He added: "e&money reflects our commitment to developing digital financial technology solutions that have a positive impact, as part of our contribution to creating a comprehensive and innovative financial market that meets all the financial needs of our customers beyond traditional services."
Al Shamsi stressed that "e & money", in conjunction with the development of the financial system, will form a fulcrum for the advancement of the cashless economy by taking advantage of the value of the e& group's brand and the strong base of dealers in the UAE and other markets, welcoming strategic partnerships with emerging companies and pioneers in the financial technology sector, to provide the best Innovative technologies and solutions, such as AI-powered platforms and credit scoring systems.
Safe and smooth
Safe and smooth
According to the group's statement, "e& money" will enhance the experiences of citizens and residents in the UAE, as well as companies based in the UAE, by enabling them to conduct their financial transactions in a smooth, convenient and safe manner, which will stimulate the cashless economy.
"e&money" will also provide more digital financial solutions that will serve customers with or without bank accounts in the UAE.
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