Mercedes-Benz Group AG has entered into a partnership with ZYNC.

The California-based technology company will implement its in-car digital entertainment platform for Mercedes-Benz for the first time in the world.

By consolidating a wide range of digital content into a single, turnkey platform, ZYNC will provide the platform as well as the interface between content partners and existing compatible Mercedes-Benz hardware.

The goal of this partnership is to provide customers with a seamless digital entertainment experience tailored to the unique environment of a Mercedes-Benz cabin, while maximizing the benefits of the company's UI/UX technologies, like the MBUX hyper-screen.

Through ZYNC, passengers will be able to access a wide range of local and international streaming services.

The first application of ZYNC is planned in Europe for the end of this year in the EQS and S-Class. The roll-out in other models and markets is scheduled for 2023.

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