Automobile consumption continues to pick up (effectively do a good job in coordinating epidemic prevention and control and economic and social development work, first-line exploration and implementation)

　　Consumption is a key link and an important engine for smooth domestic circulation.

The Politburo meeting of the CPC Central Committee proposed that consumption should play a leading role in the economic cycle.

　　Steady increase in automobile consumption plays a very important role in promoting the recovery of consumption and driving the sustainable development of the entire automobile industry chain.

　　Providing subsidies, adding new indicators, and exchanging old ones for new ones... With the implementation of a package of policy measures to stabilize the economy, various regions have refined their incentive policies for auto consumption.

Recently, the reporter visited Jilin and Shanghai to feel the recovery trend of the automobile consumption market.

--editor

Changchun Auto Market——

"Customer flow and sales volume ushered in a turning point"

　　Our reporter Liu Yiqing

　　Wipe the new car, prepare the contract, get the keys... At 8:00 on Saturday morning, in the exhibition area of ​​the Jinshan Hongqi Experience Center in Changchun City, Jilin Province, sales consultant Wang Shuai was already busy.

"Wait for a customer to come over to sign a contract!"

　　"I've been thinking about buying a car since the beginning of the year, and I don't know how many times I've made trips to the store. It's a surprise when the policy is in place." After signing the contract, Mr. Song happily sat in a car in the hall again.

Wang Shuai told reporters: "This is the sales champion of fuel vehicles in the store. Before the preferential policies are implemented, an additional vehicle purchase tax of about 20,000 yuan needs to be paid. The customer likes it or really likes it, and the price of the car has actually been negotiated. It’s a little reluctant to count the purchase tax.”

　　In early June, Wang Shuai sent Mr. Song a piece of information on the state's policy of halving the acquisition and purchase tax.

"Buy from June 1st to December 31st, no more than 300,000 yuan, and a displacement of 2.0 liters or less. After carefully reading it several times, we all meet these conditions, saving a small 10,000 yuan, and immediately made a decision. "Mr Song said.

　　After sending Mr. Song out, Wang Shuai led Li Bing and his wife to the test drive area.

Changing cars is not an urgent need for Li Bing and his wife. "Recently, I have seen various preferential policies, and there are many friends around me who are changing cars, so I am moved." At the end of May, the Changchun Municipal Government issued a 50 million yuan car consumption coupon. The price range provides discounts ranging from 3,000 yuan to 6,000 yuan.

On this basis, in early June, Changchun Automobile Development Zone provided another 5 million yuan in car purchase subsidies, and the range of bicycle reductions was between 1,000 yuan and 3,000 yuan.

After the test drive, Wang Shuai told Li Bing, "If you want to trade in the old one, there is still a subsidy of 8,000 yuan, and you can save more than 20,000 yuan inside and outside."

　　In the gap between busy work, Wang Shuai told reporters about the scene when the store just resumed work on May 5: "It has been closed for nearly two months, and the usually bustling store has been busy for several days, and there is no one in my heart. Now I have no idea. There are about 30 groups of customers who arrive at the store a day, and almost three or four gasoline vehicles can be sold every day." After registering Li Bing and his wife as intended customers, Wang Shuai hurriedly drank water and ran to the door again. The life-size poster of “Policy” is particularly conspicuous.

　　"May to July is the prime time for car sales, and now the store sales have recovered to more than 70% of the normal month." In the office area, Jin Yong, general manager of the experience center, is sorting out the sales report.

He pointed to the data on the computer and said: "Passenger flow and sales volume ushered in a turning point. Around the end of May, a series of policies were introduced in a concentrated manner. The state introduced a half of the purchase tax, and the local government introduced car consumption coupons and anti-epidemic medical staff car purchase subsidies. , car company support discounts... We require employees to memorize all these, because most customers who come in now will ask - 'Do you have all kinds of discounts'."

　　Sales are gradually picking up and production is in order.

In the Changchun High-tech Development Zone, machines roared in the Ulsan factory of FAW Hongqi. Cars passed through the assembly line. All workers wore N95 masks and worked in an orderly manner.

　　"In the month we resumed work, our output reached 43,100 units, a record high. This month, the order situation in the province has also risen significantly. We will do our best to push the company's production and operations back to normal." The relevant person in charge of the company introduced.

　　"It is not only necessary to maintain production and sales, but also not to stop the pace of product innovation." The person in charge said that on May 31, the first latest H5 Hongqi model rolled out of the production line and was officially put into mass production.

Shanghai Auto Market——

"The backlog of car buying demand is being released"

　　Our reporter Shen Wenmin

　　"Welcome to the store to visit, there are discounts for car purchases now..." On the weekend, in front of the Feifan Auto store in Shanghai Daning International Commercial Plaza, the staff brought drinks to passing customers, and the store manager Cao Lei looked at the work log of the day. Arrange colleagues to provide door-to-door test drive services for customers.

　　"There are many people who come to see the car for test drives on weekends. Since the resumption of work in early June, more than 50 orders have been received." Cao Lei pointed to the two colleagues who were debugging the live broadcast equipment and said, "We are preparing online for the past two days. The live broadcast event hopes to attract a group of potential customers to buy cars.”

　　Cao Lei guided the reporter to visit, and introduced the product promotion leaflet: "This time the pure electric car is traded in, Shanghai has a subsidy of 10,000 yuan, and Jiading District has another 10,000-20,000 yuan subsidy. Many customers called to ask themselves. Whether it meets the conditions of 'supplement and supplement'."

　　During the conversation, the customer who had placed the order called and made an appointment with the salesperson for the down payment, loan and car pickup time.

"During the epidemic prevention and control period, the demand for self-driving travel has increased. This customer's car purchase budget is about 180,000 yuan, and the model he liked originally, after this subsidy, the same price, but the middle model has been upgraded to a high model." The salesperson told reporters.

　　"The backlog of car purchase demand is being released." After the resumption of work on June 1, Song Jiamin, the manager of Yongda BMW Hutai Store, was busier than before, receiving an average of 10 batches of new customers every day.

"The key is that the quota for Shanghai licenses has been increased by 40,000 this time, which is much higher than the previous bid-winning rate of 3% to 5%, which meets the needs of more consumers for traditional fuel vehicles; and the state has introduced some vehicle purchase taxes. The tax reduction policy has further reduced the cost of car purchase. At present, there have been orders for more than 90 cars, and the performance is promising.”

　　"Is there a car in stock?" In the WM Motor Jinqiao store, customer Fang Renhao pointed to a sample car and asked the salesperson.

"I wanted to buy a new energy vehicle for a long time, but I have been waiting and watching. Now the manufacturers have more discounts, and they are just in time."

　　Chen Fang, who is engaged in photography, needs to go out frequently, and buying a car has become her immediate need.

"I am more concerned about the appearance of the car. In addition, I feel that the daily cost of new energy vehicles is small. After comparing several models, the car I finally chose can enjoy a comprehensive subsidy of up to 35,000 yuan, which is still very affordable."

　　In the past few months, WM Motor's production bases in Wenzhou, Zhejiang and Huanggang, Hubei have remained in production.

Since the daily operation and management of the brand has been greatly affected by the epidemic, WM Motor has established a complete set of online office procedures, transferring the main operation and management work to online.

　　"There was a case in the building where the customer lived before. We used the remote video vehicle inspection and demonstration function, and a special person drove to the designated parking space in the community, and handed the key to the security guard for handover." Sun Yichen, manager of WM Motor Jinqiao Store, took it out. The previously recorded video introduced the contactless delivery service process to reporters.

　　"In the past, traditional fuel vehicles have always been the protagonists of sales, and the sales volume of new energy vehicles is relatively small. The recent introduction of a series of preferential policies has played a positive role in the rapid recovery of the new energy vehicle market, and the competitiveness of new energy vehicles has also been further improved. , Shanghai's passenger car oil-to-electricity process is expected to continue to accelerate." Sun Yichen said.