Hainan tourism, how to maintain vitality?

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  Affected by the new round of epidemic, many scenic spots in Hainan have been closed, and tourism business activities have strictly implemented the "circuit breaker" mechanism.

As one of the three leading industries in the construction of Hainan Free Trade Port, the development of tourism is still improving, and relevant departments are also actively promoting the implementation of bailout policies to restore the vitality of the tourism market.

  From April 13, some tourism, cultural and sports enterprises in Hainan have resumed business, and some scenic spots have resumed opening.

Affected by the new crown pneumonia epidemic, many scenic spots in Hainan were closed, and tourism business activities strictly implemented a "circuit breaker" mechanism.

  As one of the three leading industries in the construction of Hainan Free Trade Port, the development of tourism is still improving, and relevant departments are also actively promoting the implementation of bailout policies to restore the vitality of the tourism market.

  Affected by the epidemic, but also maintain confidence

  During the past Qingming Festival holiday, there were no tourists in Nanshan Cultural Tourism Area.

Nanshan Cultural Tourism Zone is located in Yazhou District, Sanya City, Hainan Province. It was developed relying on the natural resources of mountains and seas. It is a national 5A-level scenic spot.

  During the holidays in previous years, the scenic spot is often full of tourists.

However, affected by the epidemic in Sanya, the scenic spot has been closed since April 2 this year.

The reporter learned that from January to March this year, the number of people entering the park was also more than 130,000 less than the same period last year.

  "Affected by the epidemic, we will also make appropriate adjustments." Wang Gaoya, a relevant staff member of Hainan Nanshan Cultural Tourism Development Co., Ltd., said that when the situation improves, they will launch a series of activities to benefit tourists and families on the island, and develop VIP Customized products and launch diversified products and tourist routes with Nanshan characteristics.

  For the next May Day holiday, the scenic spot is also well prepared.

Wang Gaoya introduced that they will integrate traditional culture, actively carry out tourism on May Day, summer vacation, Mid-Autumn Festival, National Day and other festivals, and launch blessing tours; develop self-driving tours and independent travel channels, and do a good job in cross-border joint marketing; timely carry out intangible cultural heritage festivals, Longevity Festival and other scenic brand activities, etc.

  Preferential policies such as "zero tariff" provide assistance

  On March 14, a batch of imported large-scale amusement facilities was successfully cleared and released at the Haikou Port Customs, with a tax reduction of 1.248 million yuan.

"The company's scenic project in Sanya plans to import a large number of amusement equipment. The favorable policy of 'zero tariff' allows us to enjoy real tax benefits, which greatly reduces the construction cost of the project." Assistant General Manager of Sanya Yuanding Performing Arts Co., Ltd. Wang Haipeng told reporters.

  One year after the announcement and implementation of the "zero tariff" policy for self-use production equipment in Hainan Free Trade Port, Hainan has obtained a total of 144 enterprises with "zero tariff" import qualifications for self-use production equipment, and 36 benefited enterprises, with a total import value of 1.16 billion yuan.

In February of this year, the relevant state departments adjusted the "zero tariff" policy for self-use production equipment in Hainan Free Trade Port, and added production equipment required for cultural and sports tourism such as merry-go-rounds and swings.

  Industry insiders believe that this will help the development of Hainan's tourism industry, promote the improvement of product quality in amusement parks and theme parks, and be beneficial to operators who want to invest in the construction of theme parks in Hainan in the future.

  Recently, Hainan also issued opinions on promoting the development of non-state-owned museums, encouraging social forces to set up museums.

Hainan will strengthen support for non-state-owned museums in seven aspects, including land supply, venue support, financial subsidies, encouraging the development of the entire industrial chain of non-state-owned museums, improving the quality of exhibitions, implementing counterpart assistance, and promoting the development of non-state-owned museum clusters. The maximum subsidy for a single project of new construction, reconstruction and expansion of non-state-owned museums is 20 million yuan.

  Create a global tourism demonstration province

  On April 12, the reporter learned from Haikou Customs that in the first quarter of this year, Haikou Customs supervised a total of 14.72 billion yuan of duty-free shopping in Hainan outlying islands, an increase of 8.4% year-on-year; the number of shopping items was 20.27 million, an increase of 14.2%; the per capita shopping amount was 8,372 yuan, an increase of 10.2%.

Among them, the sales of cosmetics, jewelry and watches ranked the top three.

In terms of duty-free shopping and tourism, Hainan has maintained a gratifying performance.

  The reporter learned that in 2022, Hainan will accelerate the promotion of investment promotion and project construction to enhance the vitality of the tourism industry, make every effort to build a model province for all-for-one tourism, vigorously promote the in-depth integration of "tourism +" and "+tourism", and continue to enrich the supply of high-quality tourism, cultural and sports public services. , and strive to build a national sports tourism demonstration area.

  The relevant person in charge of the Hainan Provincial Department of Tourism, Culture, Radio, Television and Sports introduced that Hainan will benchmark the construction of an international tourism consumption center to achieve an "accelerated increase" in tourism economic flow, continue to promote the development of global tourism and boutique tourism, and promote 1 to 2 cities and counties to reach the national level. The threshold conditions of the global tourism demonstration area, focusing on building 1 or 2 provincial tourist resorts.

Further strengthen the "healthy travel and happy shopping", and tap the consumption potential of shopping tourism, wellness tourism, and research tourism.

  Geng Songtao, a professor at the School of Tourism of Hainan University, told reporters that in addition to the hot duty-free shopping, Hainan tourism should continue to increase efforts in the construction and excavation of traditional scenic spots, and connect Hainan's mature tourist attractions with lines.

In the future, the completion of the tourist road around the island of Hainan, and the improvement of projects such as yachts and low-altitude flying will be more worthy of tourists' expectations.