Since the beginning of this year, the performance of the liquor stocks sector has been sluggish as a whole, and some liquor stocks have "dropped endlessly".

Recently, after Kweichow Moutai announced its results for January and February in advance for the first time, more liquor stocks joined it, eager to "self-report".

Analysts believe that the intention of wine companies to disclose their performance in advance is to demonstrate "health" to stabilize market sentiment.

  After Kweichow Moutai announced its January-February results in advance on March 7, Shanxi Fenjiu (600809.SH), Jinshiyuan (603369.SH) and Wuliangye (000858.SZ) revealed the January-February 2022 dates on the evening of the 9th. Or part of the performance data for the whole year, which is better than the same period of the previous year.

  Shanxi Fenjiu’s announcement shows that from January to February 2022, it is expected to achieve a total operating income of more than 7.4 billion yuan, a year-on-year increase of more than 35%; it is expected to achieve a net profit of more than 2.7 billion yuan, a year-on-year growth rate of more than 50%.

The performance of the first two months of 2022 also exceeded the performance of the first three months of 2021. According to the first quarterly report of 2021, Shanxi Fenjiu achieved a revenue of 7.33 billion yuan and a net profit of 2.18 billion yuan.

As for the reason for the growth, Shanxi Fenjiu believes that it is mainly due to overcoming the impact of the epidemic in various sales regions and planning ahead for the Spring Festival peak season.

  The situation of Jinshiyuan is similar. From January to February 2022, it is expected to achieve a total operating income of about 2.45 billion yuan, a year-on-year increase of about 25%; a net profit of about 940 million yuan, a year-on-year increase of about 26%, which is also better than that in 2021. Quarterly report.

  On the same day, Wuliangye also announced the performance data for 2021. It is expected that the operating income in 2021 will be about 66.2 billion yuan, a year-on-year increase of 15%, and the net profit will be about 23.35 billion yuan, a year-on-year increase of about 17%.

The performance growth in 2021 is mainly due to the continuous increase in the volume and price of core products.

  Self-reporting also seems to have had an effect.

After the market opened on the 10th, liquor stocks rose as a whole. As of press time, the share prices of Shanxi Fenjiu and Jinshiyuan both rose by more than 4%.

  From the perspective of the industry, liquor stocks are eager to "self-certify", more for the sake of stabilizing market sentiment.

  Since the beginning of this year, the overall performance of liquor stocks has been sluggish. In particular, the stock prices of liquor stocks have fluctuated significantly recently. The stock prices of leading wine companies such as Wuliangye and Luzhou Laojiao have fallen by more than 30% compared with the early stage highs in December 2021.

  Liquor analyst Cai Xuefei told the First Financial Reporter that from the second half of 2021, the growth rate of domestic alcohol consumption began to slow down, and the Spring Festival also saw a lack of prosperity during the peak season, and the increased impact of the epidemic also made the market worried.

The leading liquor stocks disclosed their performance in advance, also to prove that the operation of famous liquor companies is still healthy, and also to stabilize market sentiment.

  From the perspective of industry data, the industry trend of "downsizing and upgrading" and "head concentration" of liquor has not changed.

  On March 1 this year, Song Shuyu, chairman of the China Liquor Industry Association, revealed at an event that in 2021, the output of domestic liquor industry enterprises above designated size will be about 7.16 million kiloliters, a year-on-year increase of 0.6%; the accumulated sales revenue will be about 603.3 billion yuan, a year-on-year increase. 18.6%; the total profit is about 170.2 billion yuan, a year-on-year increase of 28.7%.