[Looking at the Two Sessions] Consumption upgrades are rolling in, can industrial upgrades be sustained?

  The Beijing Winter Olympics has driven "300 million people to go on ice and snow", and "cold resources" have turned into "hot economy" - related topics have been discussed continuously from the Olympic Games to the venues of the National Two Sessions.

In response to issues such as how to continue to expand the population base participating in ice and snow sports, and how the ice and snow industry can meet the ever-escalating consumer demand, the representatives and committee members have given suggestions from the supply side, "vigorously develop independent brands of ice and snow sports, and cultivate subdivision fields", specializing in special new '" "Improve the quality of ice and snow facilities, improve the environment for ice and snow sports", "support the complete ice and snow industry chain leader" and so on.

It can be seen that the blowout ice and snow consumption demand is forcing the ice and snow industry to upgrade in an all-round way.

  At the same time, many deputies realized a common problem: consumption has been upgraded, how can the industry upgrade to catch up?

  Cai Jinchai, a member of the National Committee of the Chinese People's Political Consultative Conference from the food industry and president of Fujian Panpan Food Group, said that under the background of consumption upgrading, food consumption demand has changed from basic security supply to nutrition and health, and the food industry urgently needs to promote in-depth transformation oriented by nutrition and health.

Li Shufu, a representative of the National People's Congress from the automobile industry and chairman of Geely Holding Group, proposed that new energy vehicles are accepted by more and more consumers, and the construction of electric vehicle battery replacement system should be increased to meet the needs of car owners for energy supplementation.

Xu Juehui, a representative of the National People's Congress from the tourism industry and general manager of Shanghai Port International Passenger Transport Center Development Co., Ltd., said that the contradiction between supply and demand in the water tourism market has appeared, and high-quality water tourism products should be created to comprehensively improve the consumption experience.

  The trend of consumption upgrading has penetrated into all aspects of the market.

In order to meet individualized, diversified and high-quality consumer demands, different industries have their own bottlenecks to be overcome.

On the road of transformation and upgrading of various industries, some common paths can still be clearly drawn.

  First, continuously advancing key and core technology research is the only way to achieve high-quality development of the industry and enhance the core competitiveness of the industry.

At present, the consumer demand in many fields has changed from "is there" to "is it good or not".

Only by breaking through key technologies can we provide good products.

Taking the ice and snow industry as an example, the successful development of a never-melting gel ice and snow is expected to allow more people to enjoy the fun of ice and snow.

Aerospace-grade composites are applied to skis to provide skiers with better stability.

However, the disadvantage of new energy vehicles, which takes a long time to replenish energy and is inconvenient, still needs to be solved by continuous research on charging technology and battery technology.

  Second, the combined force of the "visible hand" and the "invisible hand" is crucial.

On the one hand, give full play to the decisive role of the market in allocating resources; on the other hand, the scientific nature and continuity of support policies are also an important driving force for industrial upgrading.

With the intervention of the "visible hand", long-term and short-term planning can be used to point out the direction for the industry.

For example, the realization of the goal of "300 million people on ice and snow" is inseparable from the guidance of the "Ice and Snow Sports Development Plan (2016-2025)".

At the same time, industrial upgrading requires human, financial, land and other resource support, which are also inseparable from the coordination and support of relevant policies.

  Third, the coordinated development of the entire industry chain is the key to industrial upgrading.

As the social division of labor becomes finer and the industrial chain becomes longer, more and more companies will be involved in the transformation and upgrading of an industry.

It is difficult to form a joint force for the overall upgrading of the industry only by a few companies fighting alone.

For example, the upgrade of the ice and snow industry is inseparable from the full cooperation of personnel training, equipment manufacturing, venue operation and other aspects.

The food industry chain involves various links such as varieties, farmers, logistics, and equipment. If one link is delayed, it will affect the development of the entire industry chain.

  Consumption upgrades are rolling in, and industrial upgrading faces considerable pressures and tests.

Industrial upgrading must firstly adapt to the level of economic and social development, and secondly, it must meet the upgraded consumer demand.

my country has a huge market, with a population of 1.4 billion, and more than 400 million middle-income people. The per capita GDP has exceeded 10,000 US dollars for three consecutive years. The market space and consumption potential are huge, which needs to be filled and stimulated by new supply.

This is a must-answer question for related industries, and will also affect the sustainable and healthy development of the national economy to a certain extent.

Du Xin