Delicious and fun to wear and fun Winter Olympics with the same style collective "out of the circle"
The Beijing 2022 Winter Olympics are coming to an end.
In this event, in order to express their enthusiasm, in addition to watching the event, people are also keen to pick the "Winter Olympics same style".
Not only the mascot Bing Dun Dun, but also athletes' down jackets and ski equipment have become popular objects, and many "same styles" are sold out when they are put on the shelves.
At the same time, Chinese food has also become popular overseas because of the "Winter Olympics same style".
In the vlogs of athletes from all over the world, dumplings, bean buns and black-tech mattresses have been "out of the circle" together, making foreign netizens envious.
The opening ceremony became a down jacket "large grass planting site"
On the night of the opening ceremony of the Beijing Winter Olympics, in addition to the ice and snow feast, down jackets of players from different countries also rushed to the hot search, making netizens call it "down jacket fashion award".
The brand sponsor of the Canadian team uniform for this Winter Olympics is the newly-established well-known sports brand Lululemon, a company inspired by yoga to create technologically advanced equipment for modern people.
In China, its most popular item is yoga pants, which are loved by fitness people.
Under the leadership of many European and American fashion bloggers, many female consumers regard it as a daily fashionable dress.
Before this Winter Olympics, few people paid attention to this brand of down jacket products.
In fact, down jackets are indeed not Lululemon's strong suit.
It is inseparable from the unique design that can attract the attention of the audience at the opening ceremony of the Beijing Winter Olympics.
This team uniform is a detachable long down jacket. The wearer can switch the jacket freely between long, short and vest by disassembling the zipper according to the real-time temperature change. Use as scarves and hats.
This modular combination makes the bulky down jacket very practical, and the warm red is extremely eye-catching in the ice and snow. For a time, the Internet is full of information about purchasing on behalf of others.
A few days later, some purchasing agents reported that the goods in Canada had been sold out.
"Finland enters the stadium like a group of little penguins!" The athletes wore gray down jackets and white wool caps to enter the stadium. The same style of Finland's team uniforms at the opening ceremony of the Winter Olympics also received a wave of praise.
The local brand ICEPEAK is an outdoor sports brand with a century-old history. In China, it is also well known to ski enthusiasts for its ski sports equipment.
The Beijing Winter Olympics is the brand's second official costume for the Finnish Olympic delegation after the Tokyo Olympics.
The clothing is mainly composed of cool gray and Finnish classic colors white and blue, and is made of wool and lamb wool for fashion and warmth.
The official partner of the Beijing Winter Olympics, Anta, launched the Winter Olympics licensed product "National Flag Sportswear" also quickly "out of the circle".
The blue down jacket that appeared at the opening ceremony of the Winter Olympics has become a product that netizens are eager to buy.
The sales of down jackets and sweaters in its official flagship store increased significantly from the week before the opening. Among them, the Winter Olympics flag jacket and Gu Ailing's same sweater were particularly popular.
Russian delegation clothing is also ingenious.
The shading of the down jacket is a Russian national geographic puzzle, and many natural landmarks such as the Sochi coastline and Lake Baikal can be found; the Russian flag is also cleverly presented, and the dragon-shaped shading on the long-sleeved sweater is full of Chinese elements.
Black technology blessing smart devices attracts envy
In addition to the "large-scale grass planting site for down jackets" at the opening ceremony, the same products of the Olympic Village have already been popular on the Internet through the vlogs of athletes from all over the world.
The black-tech smart bed is one of them, which aroused the envy of foreign netizens, who asked "where can I buy this bed".
Fast Chinese netizens have already "picked up" suppliers.
This smart bed, selected for the Beijing 2022 Winter Olympics and Winter Paralympics, is designed with athletes as user objects and according to ergonomic principles.
Among them, the "Zero Gravity" mode, which is well-received by athletes, adopts the principle of the zero-gravity space capsule seat, raises the head about 15°, and lifts the feet about 35°, so that the heart and knees are at the same level, and the body pressure is evenly distributed. So as to effectively reduce the pressure on the organs and spine.
At the same time, this bed also has six scene modes: TV mode, reading mode, wake-up assistance, leg pressure relief, and one-button release. The wireless remote control intelligently adjusts to unlock more postures for the user with one button.
In addition to the intelligent usage scenarios, the smart electric bed also uses a non-temperature-sensitive gel memory foam mattress, which can fit the curve of the human body and effectively support the head, shoulders, waist, hips, legs and other parts. The user experience of turning over and getting out of bed is silent, providing users with a sound sleep environment all night and enjoying deep sleep.
When freestyle skier Gu Ailing won the gold medal and got on the podium, in addition to the same five-ring manicure and Tiffany ring, a smart ring, Oura Ring, was also quickly "picked up".
This smart ring has launched its third-generation product. Compared with the previous generation, it has more new functions, including menstrual prediction, blood oxygen monitoring and real-time heart rate tracking.
On the hardware side, a new heart rate sensor and more temperature sensors have been added.
The brand-new menstrual prediction function, which realizes prediction through the user's temperature change, can effectively help women master the pregnancy preparation cycle.
Blood oxygen monitoring is similar to Apple Watch and helps monitor sleep quality.
The function of heart rate monitoring is a must-have for fitness enthusiasts.
Athlete with fire ski equipment
If the Winter Olympics made ice and snow sports popular, and the Olympic champions made the same ski equipment popular, no one should object.
On February 15, Su Yiming won the snowboard men's big platform jumping championship at the Beijing Winter Olympics, winning China's first snowboard gold medal.
At the same time, the ski "equipment party" was immediately "planted" by a snowboard under his feet that Burton had not yet released.
In fact, almost all of the top-ranked world-class skiers are using Burton's snowboards.
Su Yiming used the new BURTON 22-23 CUSTOM snowboard (expected to be officially released in October this year) and wore BURTON ION LEATHER snowshoes.
Burton is an American snowboard brand. It was established in 1977 by Jack Burton, the "father of snowboarding".
The Oakley snow goggles worn by almost everyone on the snowfield are also on fire.
The brand specializes in the research and development of sports glasses. The unique optical coating allows skiers to clearly see the external environment in different light, ensuring visual safety.
The same Chinese food in the Winter Olympics is "out of the circle"
Easy to wear, easy to use, and delicious.
The same food of the Winter Olympics has also opened up a "situation" overseas.
Yangzhou fried rice, steamed broccoli, sweet and sour lotus root slices, cucumber egg drop soup... There are a total of 678 dishes on the Winter Olympics menu, and many home-cooked dishes have become the latest notes of food bloggers.
In the Winter Olympic Village, the athletes' pursuit of Chinese food is no less than the competition for gold medals. Some athletes simply started the "eating and broadcasting" mode on social platforms.
Julia Marino of the United States, who won the runner-up in the women's snowboard slope obstacle course, was interviewed by NBC, and said that her favorite food in the Olympic Village was dumplings. She said that since arriving in the Olympic Village, About 200 dumplings have been eaten.
"This red bean stuffed bun is my favorite food in the Winter Olympic Village. I eat 6 of them every day." Janice Spiteri, the only participating athlete in Malta, competed in the U-shaped field skills of the women's snowboard.
On the morning of the game, I had a bad appetite, so I put the bean bag in my backpack, and even took out the bean bag to eat between games.
Swedish cross-country skier Jens Boermann also loves Chinese food, especially rice and different kinds of stews, and even tried eating octopus.
American snowboarder Tessa Maud became a food blogger in the Winter Olympics Village. In the food vlog, she shouted at the scallion pancakes, dandan noodles, and mapo tofu: "It's delicious!"
The latest hot search "How awesome Mr. Tony is in the Winter Olympics Village" sparked discussions among netizens. It turned out that a foreign athlete said that he had the best haircut in his life at the Winter Olympics Village, and even Chairman Bach came to the Winter Olympics Village to experience a haircut.
Faced with a wide variety of "out-of-the-circle" products and services, netizens joked: "I can see that they are here for the New Year."
Text / Our reporter Chen Si