(Walking to the grassroots level in the Spring Festival) Under the fast fashion trend, how to break the "beauty troubles"?
China News Service, Lanzhou, January 28 (Reporter Liu Yutao) As the Spring Festival is approaching, buying new clothes has become one of the more appropriate ceremonies for the New Year.
Wearing the "sense of clothing" in the Spring Festival has also become the "beauty trouble" of many young people under the trend of fast fashion.
The management and service level of the whole society is also taken into consideration as to where the old clothes go.
"New three years, old three years, sewing and mending for another three years." In the era of material scarcity, clothes must be "durable". A piece of clothing can be worn for many years. When it can’t be worn, it can be cut and used as a rag, and some new clothes and shoes will be given to relatives and friends, which is really the best use.
Nowadays, with the rapid development of the economy and society and the continuous improvement of people's living standards, many people's clothes have gradually changed from "not enough to wear" to "not enough".
Every time the season changes, you can sort out a batch of idle clothes.
Recently, Lanzhou resident Wang Qian, who was cleaning at the end of the year, put three bags of old clothes into the old clothes recycling bin of the community.
"When I bought it, I saw the 'Seller's Show' and placed an order, but when I bought it, I found that it was not suitable for me. Many clothes have only been worn once or twice, and some of them have not even cut off the labels. It's a pity." Wang Qian said helplessly.
"It's very different now than before. The fashion styles of clothing change rapidly, and new ones are bought almost every quarter. Over time, a lot of old clothes are piled up at home." Lanzhou citizen Zhang Lin is also troubled by "beauty troubles".
According to a data from the China Circular Economy Association, about 26 million tons of old clothes are thrown into the trash every year across the country.
The recycling rate of used clothes is less than 1%.
If these old clothes are disposed of by incineration, it will cause waste and pollution; if they are landfilled, it will affect the soil.
Nowadays, more and more young people are caught in the whirlpool of "fast fashion". Young people keep up with the pace of fashion trends at the speed of "buy, buy, buy", but at the same time, it also causes a lot of waste.
Wang Hongfang, head of the Ideological and Political Education Section of the Student Affairs Office of Lanzhou City University, said that nowadays young people have more and more channels to contact fashion culture and trendy culture.
In addition, some social media and trendy apps capture the psychology of young people and occupy the minds of young people's fashion consumption. Some young people make blind comparisons and impulsive consumption in pursuit of fashion.
How to maintain rational consumption?
Wang Hongfang said that in addition to learning self-discipline and controlling their purchasing desires, consumers are advised to cultivate a wide range of interests and hobbies, and guide themselves to form good consumption habits through attention diversion and self-restraint of shopping impulses.
"A person's best clothes are always refreshing appearance and full of energy."
According to the statistics of the media in early 2021, the current global garment production has doubled from 2000, reaching a high level of 13 kilograms per person per year.
With 90% of old clothing going to landfills, or simply being burned, the clothing waste caused by fast fashion is staggering.
In order to reduce waste and improve the utilization rate of used clothes, many places are also exploring the development of used clothes market.
Over the years, Lanzhou Charity Federation has carried out the "Old Clothes Donation Charity Project", and successively placed 1,350 recycling bins in many local counties and districts, recycling about 30 tons of old clothes every month.
Yin Jianmin, president of Lanzhou Charity Federation, said that at present, more than 20,000 pieces of old clothes collected every month have been sorted, cleaned and disinfected, and donated to impoverished mountainous areas.
The benefits generated by the reuse of the remaining waste clothes are behind the waste of resources and environmental pollution. I hope that consumers can consume rationally and take care of the environment.
What to do with unused old clothes?
In addition to donations, many netizens have opened their minds.
In recent years, Weibo and short video platforms have seen many outfitters and craftsmen, who have brought old clothes back to life through stacking and handcrafting.
Li Juheng, dean of the School of Urban Economics of Lanzhou City University, said that diligence and thrift are not just a grain of rice or a drop of water, but the transformation of old things and the utilization of waste are also good qualities.
Compared with fast fashion brands, consumers choose sustainable fashion brands, consciously build their own wardrobes, pay more attention to the material and quality of clothes when buying clothes, and avoid discarding them after wearing them once, causing waste and pollution.
Li Juheng suggested that the government and enterprises should jointly build and improve the monitoring mechanism for the recycling of used clothes, so that the public can understand the whereabouts of used clothes, eliminate worries, guide voluntary donations, and improve the recycling rate of used clothes.
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