“Economy and Tourism”: The Trip Advisor’s selection of the emirate is the fruits of a business strategy based on the vision of Mohammed bin Rashid

Dubai tops the list of world destinations, new proof of the growing confidence of travelers

Dubai ranked first as the best global destination, the first destination for “city lovers” and the fourth for “food lovers.”

From the source

The Department of Economy and Tourism in Dubai confirmed that choosing one of the most important international sites specialized in the field of travel and tourism, "TripAdvisor", for Dubai to rank first among the list of the world's best destinations for travelers for 2022, is new proof of the increasing confidence of international travelers in Dubai It is a safe and preferred destination to visit, and an important achievement that will give a strong impetus to the tourism activity at the beginning of the new year.

integrated strategy

The department explained that the successes that the emirate continues to achieve in its diversity, and within various sectors, the most important of which is the tourism sector, despite the exceptionally difficult circumstances that the world has witnessed over the past two years, are only the fruits of an integrated work strategy, based on the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum. Vice President, Prime Minister and Ruler of Dubai, aiming to make Dubai the best city to live, work and visit in the world.

She added that this strategy is characterized by the speed of movement and flexibility in adapting to the surrounding changes that the world has not witnessed before, in terms of the size and scope of the impact, so that Dubai continues to confirm its position as a major center for business and tourism, which does not give up competition for the first places in the world in various fields. And under different circumstances.

first place

Dubai ranked first as the best global destination, as well as the first destination for “city lovers” and the fourth for “food lovers” on the list. The importance of this new global achievement is due to the fact that the winning destinations are determined based on the quality and quantity of comments and evaluations for each category of Awards by TripAdvisor travelers for the best accommodations, restaurants and things to do in these destinations around the world, over a 12-month period, between November 1, 2020 and October 31, 2021.

The attraction of the emirate

Hilal Saeed Al Marri, Director General of the Department of Economy and Tourism in Dubai, said: “Under the leadership and directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, we have adopted a diversified strategy, including several initiatives, that have contributed to enhancing our competitive position on the scene. International, as well as consolidating the city’s attractiveness as a destination capable of offering many experiences and options for visitors.”

He stressed that choosing Dubai to be the best global destination is an affirmation of the efficiency and flexibility of the precautionary measures to confront the "Covid-19" pandemic, which Dubai has taken to enhance confidence among travelers in safety, as well as its efforts to accelerate the pace of recovery.

Al Marri continued: "This achievement is also evidence of Dubai's vitality and flexibility, and its ability to provide distinguished experiences for its visitors, as well as providing them with the finest services at all stages of their journey, from their arrival in the city until their departure. It also indicates the close and growing cooperation between the Department of Economy and Tourism in Dubai and its local and international partners." To strengthen its position as a global center for business and entertainment, as well as build on its leadership as a preferred destination for hosting major events, especially with the great success of Expo 2020 Dubai, as well as the UAE’s Golden Jubilee celebrations.”

Evolution and adaptation

For his part, Issam Kazim, Executive Director of the Dubai Corporation for Tourism and Commerce Marketing, said that Dubai has proven its ability to evolve and adapt to global challenges, as well as maintain its approach and strategy of diversifying markets, which contributed to the city's continuing to maintain its position as a preferred destination for business and entertainment, as well as for life. Which is fully consistent with the vision of our leadership.

He added: "With this great achievement, represented in choosing Dubai in the first place for the best international destinations, in the (Trip Advisory) classification, we appreciate the support provided by our partners in highlighting our various offers and experiences, as well as their outstanding contributions during the difficult times that the world went through. As a result of the pandemic,” noting that the department is working closely with its partners to attract more leisure and business travelers, while looking forward to the future with a positive outlook, whether in the current year or in the coming years, especially with priority given to efforts to enhance cooperation and increase the momentum of the tourism sector, from During the launch of global marketing campaigns that showcase the advantages and capabilities of the city, as a preferred and ideal destination for travelers from different countries of the world and of all categories.

6 million international visitors

According to the latest statistics issued by the Department of Economy and Tourism in Dubai, Dubai received 6.02 million international visitors, during the period between January and November 2021, at a time when the total number of hotel rooms in Dubai, at the end of November 2021, reached more than 136,000 rooms, among 743 Hotel facility.

The occupancy rate of hotel establishments recorded more than 60% on average, which is among the highest occupancy rates in the world.

In turn, "Expo 2020 Dubai" made a very big contribution to raising awareness and promoting Dubai, and attracting more visitors, as the number of visits to the international event reached more than 10 million visits since its opening on October 1, 2021 until January 17, 2022.

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