Fishing boats, motor boats, sailing and other sports are emerging in many places in Fujian——

  The vitality of marine leisure sports bursts

  Fujian Province has many mountains and vast seas, and is a province with large marine resources.

In recent years, relying on high-quality marine resources and climate resources, Fujian Province has successively developed a variety of marine tourism products.

In particular, sports such as fishing boats, motor boats, yachts, sailing and other sports have emerged in Xiamen, Zhangzhou, Pingtan and other places. The dynamic and fashionable marine leisure sports are becoming a new consumption hotspot in Fujian tourism.

  From niche to out of circle

  In winter, the temperature gradually drops, and many parts of the country are already icy and snowy, but Fujian is still full of greenery.

At the Aoyatou Island Cruise Pier in Tongling Town, Dongshan County, Zhangzhou City, all kinds of sailboats and yachts are neatly arranged.

On the sea, little sail shadows sway with the waves, speedboats pass through like arrows, and tourists can vaguely see tourists taking pictures and sightseeing at sea.

  Cao Xiaoliang, a staff member of the Management Office of the Tourist Service Center, told reporters: "At present, the terminal mainly operates catamarans, speedboats and other projects. The products cover singles and groups. Among them, the most popular packages are 128 yuan and 168 yuan. Although it is winter, But every day there are still many tourists who come to the pier to take a boat to the sea for sightseeing and fishing."

  Cui Guoxing, a tourist from Beijing, is one of them.

He said: "Dongshan is like spring all year round. The scenery on the island is beautiful, and it is very comfortable to go to the sea by boat. Now there are many activities at sea, and I will come again if I have the opportunity."

  In recent years, with the gradual reduction of the consumption threshold, sailing, speedboats and other leisure projects that were originally relatively small have gradually come out of the circle and are favored by the public.

Cao Xiaoliang told reporters that during peak periods, the wharf receives an average of two or three hundred tourists a day.

  "In foreign countries, marine leisure sports are popular projects, but it is still in the early stage of development in China. We hope to make marine leisure tourism so that more tourists can enjoy the fun of being close to the ocean." said Chen Zhiyi, chairman of Huayi Yacht Management Co., Ltd.

  In June 2017, Chen Zhiyi established Dongshan County Huayi Yacht Tourism Development Co., Ltd., mainly engaged in marine leisure tourism services, island and offshore tourism resource development, water sports training and other businesses.

At present, the company has launched marine leisure projects in Dongshan Fisherman's Wharf, Aoya Wharf, and Dongmenyu. Tourists can conduct sightseeing, swimming, diving, sea fishing, surfing and other outdoor water activities on the water, water, underwater, and waterfront. sports.

  "Marine leisure sports such as yachts and sailing have gradually become a new type of tourism." Chen Zhiyi said that in Hainan, Qingdao, Xiamen and other places, marine leisure tourism has begun to take shape.

At present, Dongshan's marine leisure sports are gradually gaining popularity.

  Compared with sailing and yachting, kitesurfing is a more niche marine sport.

Gan Chunhui, head of publicity for the Kitesurfing Alliance, said: "Because kitesurfing has relatively high requirements on natural factors such as wind, water quality and beach, there are not many places suitable for kitesurfing in China, so this project is more niche."

  With 408 kilometers of coastline and 70 kilometers of high-quality sandy beaches, Pingtan in eastern Fujian Province is an ideal location for kitesurfing.

One of the bases of the Kitesurfing Alliance is located on Longwangtou Beach on Pingtan Island.

Gan Chunhui introduced that in 2013, the Kitesurfing Alliance established a base in Pingtan to carry out marine sports promotion, training, professional equipment sales, and event organization and other businesses focusing on kitesurfing.

  "With the development of large-scale domestic events in recent years, more and more people understand and participate in this sport." Gan Chunhui said that kitesurfing has gradually developed into a way of vacation.

In recent years, the number of trainees trained by the Pingtan base is about 200 every year, mainly young adults aged 25 to 45.

  New hotspots in tourism consumption

  Yachting in Xiamen, kite surfing on Pingtan Island, sailing on Dongshan Island... In Fujian, a number of new forms of maritime tourism with strong sense of participation and fashion and dynamic have emerged one after another, becoming a new growth point in the tourism market.

  "In recent years, people have higher requirements for maritime leisure tourism. In addition to traditional maritime sightseeing tours, experiential tourism is more and more popular among tourists." Chen Zhiyi said that in order to better meet the needs of consumers, in 2021, Huayi Yachting and Tongxing Village, Tongling Town, Dongshan County have jointly developed a characteristic tourism industry project - Duiyu Island "Dream Home at Sea", with the island and yacht as the background, supporting entertainment performances, restaurants, bars, homestays and other functions to provide tourists with sightseeing Performing, catching the sea, fishing and other water leisure and fishing experience activities.

  "This is a good place for weekend leisure. You can go fishing on a boat, eat seafood, and enjoy the sea view." Xiaolin, a tourist from Xiamen, was recommended by a friend, and brought his family to Duiyu "sea dream home" by boat. , Sea fishing.

In his opinion, such a way of leisure sports at sea is worth experiencing.

  Cao Xiaoliang told reporters that tourists' awareness of marine sports has gradually deepened, and the travel demand has gradually changed from single tour to in-depth tour.

  In this regard, Gan Chunhui also felt the same way.

He said: "The training time for kitesurfing is 3 to 5 days. In order to give students a better experience, the base also provides water sports services such as surfing, paddleboarding, kayaking, etc., and organizes students to carry out rafting during training intervals. , island sightseeing, adventure and other activities.” Since 2012, Pingtan has held a number of international kitesurfing competitions.

The 9th Pingtan International Kitesurfing Festival in 2021 alone will attract 110 domestic and foreign kitesurfing players to compete on the same stage.

Zhao Jiaqi, a student of the Kitesurfing Alliance, said: "I have been kitesurfing for more than a year. The charm of kitesurfing is that you don't know how exciting it is until you experience it. Seeing those senior enthusiasts doing some difficult moves, I also hope can do that.”

  Nowadays, there are more and more marine sports enthusiasts, and tourism is changing from traditional sightseeing to experiential. Consumer demand for sea travel.

  Arouse "economic waves"

  The marine sports events that integrate sports, fashion, leisure and other functions have accelerated the development of the marine economy.

  In 2020, Dongshan County received a total of 4.633 million tourists and achieved tourism revenue of 4.907 billion yuan.

In the first three quarters of 2021, a total of 3.9199 million tourists were received, and the total tourism revenue was 4.658 billion yuan.

Under the leadership of marine leisure sports, Dongshan County's homestay, catering and other industries have prospered.

  Walking into the Dongshan Huayi Yachting Marine Sports Industry Base, the reporter saw many Internet celebrity homestays with exquisite decoration and different styles located in the surrounding area.

Sun Kangnan, general manager of Dongshan Huayi Yachting Development Co., Ltd. told reporters: "From five or six to hundreds, the construction of marine sports industry bases has driven the rapid development of local homestays."

  Local fishermen also enjoy the dividends brought by recreational sports at sea.

Gao Jianxiong, 59, is one of the beneficiaries.

He works in Huayi Offshore Fishing Rafts and is responsible for carrying passengers out to sea.

"In the past, the income was only 20,000 to 30,000 yuan at the end of the year. Now I work here, and I have income in the peak season and low season." Gao Jianxiong said.

  Sea sports training is also popular.

"Marine sports are highly specialized and difficult, and ordinary people need professional training before they can experience the fun of marine sports." Zou Zhihong, secretary of the Party Committee of Fujian Sports Vocational and Technical College, said that at present, the marine leisure sports market in Fujian Province is still in its infancy. , requires professionals to devote themselves to the development of new forms of marine industry.

  2021年9月,福建体育职业技术学院与厦门路桥体育产业集团有限公司合作共建海上运动学院。“学院的创办,将为福建省沿海地区海上休闲运动产业的发展提供人才和技术支持。”邹志红说。

  据介绍,海上运动学院开设运动训练专业(海上运动方向)、休闲体育专业(游泳指导救助方向)、运动数据分析等专业,在校生人数达641人。

  “我们将吸纳退役的水上项目运动员就业,充分发挥他们的专业特长,提高行业所需的专业素质,助力海上休闲运动产业的发展。”

  本报记者 刘春沐阳