On the morning of January 21, A-shares opened lower and moved lower, showing fatigue. On the same day, tourism stocks bucked the trend and rose, and the current daily limit.

  Wind information data shows that as of the close at noon, stocks such as Huatian Hotel (000428.SZ), Qujiang Culture and Tourism (600706.SH), and Yunnan Tourism (002059.SZ) have all reached their daily limit. Word board daily limit.

  In addition, Zhongxin Travel (002707.SZ) also rose by the daily limit several times during the session, closing up 8.82% as of noon.

  As of the close at noon that day, Caesars Travel (000796.SZ) and Jiuhua Tourism (603199.SH) both rose by more than 6%; CYTS (600138.SH) rose by more than 4%; Tibet Tourism (600749.SH), Jinling Hotel (601007) .SH), Changbai Mountain (603099.SH), Emeishan A (000888.SZ), and Guilin Tourism (000978.SZ) all rose by more than 3%.

  On the news, on January 20, the State Council issued a notice on printing and distributing the "14th Five-Year Plan for Tourism Development" (hereinafter referred to as the "Plan").

The "Plan" pointed out that during the "14th Five-Year Plan" period, China will fully enter the era of mass tourism, and the development of tourism is still in a period of important strategic opportunities, but there are new development and changes in both opportunities and challenges.

  The "Plan" makes it clear that by 2025, the level of tourism development will continue to improve, the modern tourism system will be more complete, the effective supply of tourism, high-quality supply, and flexible supply will be more abundant, and mass tourism consumption needs will be better satisfied.

The foundation of epidemic prevention and control is more solid, and the requirements for scientific and precise prevention and control have been fully implemented in the tourism industry.

Domestic tourism has developed vigorously, inbound and outbound tourism has been promoted in an orderly manner, the international influence and competitiveness of the tourism industry has been significantly enhanced, and major progress has been made in building a strong tourism country.

  The "Planning" states that it will promote inbound tourism in a step-by-step and orderly manner, steadily develop outbound tourism, deepen cooperation with Hong Kong, Macao and Taiwan regions, and deepen international tourism cooperation, etc.; launch inbound tourism promotion actions in a timely manner, introduce policies to support inbound tourism development, and take effective measures to promote the development of inbound tourism. High-quality development of inbound tourism.

  The "Planning" also pointed out that countries of outbound tourism destinations will be encouraged to grant visa-free convenience to ordinary passports in my country, and domestic tourism enterprises with conditions will be supported to follow Chinese tourists to "go out", build an overseas tourism reception network, strengthen international layout, and participate in global competition.

  Li Xinjian, a professor at Beijing International Studies University and a special researcher at the Tourism Research Center of the Chinese Academy of Social Sciences, told The Paper (www.thepaper.cn) that the "Plan" was released in the form of a document of the State Council, which once again showed that tourism is in a new stage of China's social and economic development. important role in the new landscape.

At the same time, the "Plan" clearly proposes to innovate and enhance domestic tourism under the normalization of epidemic prevention and control, and to promote inbound tourism step by step and steadily develop outbound tourism under the premise that the international epidemic is effectively controlled. This is an objective and rational estimate of the new crown epidemic. The impact of the epidemic has also put forward new policies and new directions for the development of the three major markets in the new stage.

  Cheng Chaogong, chief researcher of Tongcheng Research Institute, pointed out that from a macro perspective, the "Planning" solves the iterative problems in several aspects of top-level design.

The first is the status and role of tourism in the national economy in the new development stage—from the pillar industry of the national economy to the level of happiness industry, which is in line with the changes in the main social contradictions in the period of high-quality development; the second is to clarify the role of tourism in the new The relationship between the development pattern and national strategies such as rural revitalization affirms the important role of tourism in the transformation of the economic structure; the most important thing is that the plan puts forward the long-term goal of "tourism power" in 2035, from a tourism power to a tourism power. , which is the core goal of high-quality development of tourism.

  Li Xinjian believes that under the general development requirements of "three new and one high" and the general working principle of seeking progress while maintaining stability, the entire "Planning" highlights the general development ideas of tourism for the people, integration of culture and tourism, system promotion, and innovative development. The strategic focus during the "14th Five-Year Plan" period was planned, the strategic measures were sorted out, and the strategic starting point was clarified.

The "Plan" has both strategic height and tactical strength, and will definitely play a major role in the process of realizing the goal of becoming a tourism powerhouse.

It is believed that through a series of innovations such as product innovation, technological innovation, concept innovation, organizational innovation, and policy innovation, and through the joint efforts of top and bottom in the tourism industry, the tourism industry will develop a better tomorrow.