Accelerate the construction of a modern cold chain logistics system (market walk)
my country has entered a new stage of development, and the people's demand for high-quality consumer goods and market players for high-quality logistics services has accelerated.
It is necessary to strive to create a new two-way cold chain logistics channel for consumer goods to better meet the people's growing needs for a better life
From Gannan navel oranges to Shouguang radishes, from Pingyao beef to Chagan Lake fat head fish... Nowadays, more and more agricultural products and fresh food arrive at the table of ordinary people with high quality and quantity, greatly enriching people's consumption choices, which is inseparable from The escort of cold chain logistics.
Not long ago, the General Office of the State Council issued the "14th Five-Year Plan for Cold Chain Logistics Development", which made a comprehensive deployment for the construction of a modern cold chain logistics system and pressed the "fast forward button" for the high-quality development of cold chain logistics.
In recent years, thanks to the rapid growth of market demand for cold chain products such as meat, fruits, vegetables, aquatic products, dairy products, quick-frozen foods, biological preparations, and medicines in China, as well as the continuous improvement of the business environment, domestic cold chain logistics has achieved relatively rapid growth. Fast development.
However, due to the late start of development, the ability of my country's cold chain logistics to adjust the supply and demand of agricultural products across seasons and regions is still insufficient, especially the problem of unbalanced and insufficient development. The cold chain logistics channel for industrial products to go down and agricultural products to go up needs to be deepened and solidified.
my country has entered a new stage of development, and the people's demand for high-quality consumer goods and market players for high-quality logistics services has accelerated.
We must strive to create a new two-way cold chain logistics channel for consumer goods, effectively drive the development of agricultural industrialization and increase farmers' income, reduce post-production losses of agricultural products and waste in food circulation, expand high-quality market supply, serve urban and rural residents' consumption upgrade, and better meet the growing beauty of the people. daily needs.
Efforts should be made to unblock the upward channel of high-quality agricultural products.
It is necessary to adapt to the development trend of large-scale and industrialization of modern agriculture, give full play to the supporting and guaranteeing role of cold chain logistics in the production, circulation and reduction of high-quality agricultural products, and build and renovate distribution centers, cold storages, warehouses and other facilities near the production area.
For example, during the "14th Five-Year Plan" period, the supply and marketing system will focus on the layout of 600 county-level agricultural product cold chain logistics centers in the main agricultural product producing areas in accordance with the model of "one center drives N fresh-keeping warehouses in the fields", so as to improve the post-harvest commercialization of agricultural products. Handling and off-peak sales capabilities, so that good products can be sold at good prices.
Efforts should be made to improve the downward channel of high-quality fresh consumer goods.
It is necessary to seize the opportunity of new urbanization construction, promote the sinking of the cold chain logistics service network to small and medium-sized towns and qualified rural areas, and optimize the "cold environment" of the terminal retail network in county areas.
Support the upgrading and transformation of retail outlets such as supermarket chains and farmers' markets, and improve the cold chain supporting facilities for terminal sales; guide agricultural product distribution enterprises to strengthen supply chain construction, improve cold chain facilities such as origin warehouses, central warehouses, and front-end warehouses, and combine online and offline promotion. Cold chain circulation.
Encourage supply and marketing, postal express, transportation, and e-commerce companies to jointly build and share cold chain logistics facilities, improve the comprehensive utilization rate of cold chain resources, and expand the supply of high-quality consumer goods.
Efforts should be made to promote the two-way integration of urban and rural cold chain networks.
It is necessary to encourage large-scale fresh food e-commerce, chain supermarkets and other enterprises to coordinate the construction of an urban and rural integrated cold chain logistics network, increase investment in the construction of cold chain logistics facilities in small and medium-sized towns and rural areas, strengthen the connection between urban and rural cold chain facilities, and create an "up and down one" Network" to promote the two-way balanced development of urban and rural cold chain logistics.
The "14th Five-Year Plan for Cold Chain Logistics Development" proposes that by 2025, a cold chain logistics network that connects the origin and sales area, covers urban and rural areas, and connects domestic and international markets will be initially formed.
It is believed that through coordinated promotion in various aspects, we will effectively promote the formation of network economies of scale in cold chain logistics, expand the service network of cold chain logistics, support the large-scale industrial development of agriculture, promote agricultural transformation and increase farmers’ income, while better satisfying urban and rural residents. Personalized, high-quality and differentiated consumer demand helps to form a strong domestic market.
Qi Zhiming
Qi Zhiming