The year 2021, which has just passed, is the 30th anniversary of the establishment of China-ASEAN dialogue relations, and also the first year of upgrading China-ASEAN relations to a comprehensive strategic partnership.

Not long ago, the Regional Comprehensive Economic Partnership (RCEP) came into effect and the world's largest free trade area officially set sail. China-ASEAN relations are facing new opportunities for development.

  On January 13, the first China-ASEAN Internet celebrity conference and the "Fujian Brand Maritime Silk Tour" event with the theme of "mountains, seas and blessings are sailing" ended wonderfully in Fuzhou.

  As China's first large-scale international forum with the theme of cross-border Internet celebrity dialogue and exchange, this event was organized by China-ASEAN Center, Global Network, Fujian Provincial Department of Commerce, Fujian Provincial Party Committee Network Information Office, Fujian Provincial Foreign Affairs Office, and Fuzhou, Fujian Province. It is co-hosted by the Municipal People's Government, supported by the China Public Diplomacy Association and the Chinese Mission to ASEAN, and co-organized by the Fujian Association for the Promotion of Asia-Pacific Economic and Trade Cooperation.

  During the three-day event, a number of ASEAN diplomats in China, media representatives, Chinese Internet celebrity ambassadors and ASEAN Internet celebrity representatives, through the combination of "offline visits + online interaction + social media matrix boost", Learn about the experience of digital industry development in Fuzhou, Fujian on the spot, and visit and experience Fujian culture with Fujian characteristics.

The event focused on the development of China-ASEAN economic and trade cooperation and people-to-people and cultural exchanges, and carried out three dialogues and exchanges with rich levels and profound themes around the dimensions of digital economy, Internet celebrity economy, and cross-border e-commerce.

The event set up a platform and carried out project promotion activities, which actually led to the docking and signing of "large-scale" industrial projects oriented to ASEAN countries, such as Yongrong Group's US$5.6 billion.

To tap the charm of "net red" messengers, senior Chinese and foreign officials offer suggestions for China-ASEAN "net red" exchanges

  The gathering of "Internet celebrity" elements gives this event distinctive features and profound connotations, and also expands a new narrative space for telling the story of China-ASEAN cooperation under the framework of RCEP.

The participants expressed their wonderful views on this.

  Guo Ningning, Member of the Standing Committee of the Fujian Provincial Party Committee and Executive Vice Governor of the Fujian Provincial People's Government, introduced in his speech that this event focuses on the hot spots such as Fujian Internet Celebrity Blessed Land, Internet Celebrity Welfare Enterprise, Internet Celebrity Fupin, etc., and focuses on promoting Fujian brands and Fujian products. Go global and expand the cooperation between Fujian and ASEAN in the field of digital economy.

  "The achievements of China-ASEAN cooperation over the past 30 years have benefited from the foresightedness of the leaders of the two sides, the correct historical choice made in line with the trend of the times, and the profound and unique endowment of the two sides' geographical proximity and cultural affinity." On January 13, the Chinese Ministry of Foreign Affairs Assistant Minister Hua Chunying said this in a video speech.

  Hua Chunying mentioned that in today's new media world, "Internet celebrities" are the people who can tell vivid stories on the Internet and social media.

"You are not lacking in creativity and passion, and the stories you tell are filled with the joys, sorrows and sorrows of thousands of households, with all kinds of 'small luck' and 'big dreams', which can often arouse people's sympathy and promote different It plays a unique and irreplaceable role in the mutual recognition of the people of the country.”

  Zhou Haoli, Indonesian Ambassador to China, said that the younger generation of Internet celebrities in ASEAN and China are the successors of the country and the main driving force behind the progress of ASEAN and China. The achievements of these Internet celebrities will determine the future progress of China-ASEAN.

  Hu Zhengyue, vice president of the China Public Diplomacy Association, said that internet celebrities can use their influence to introduce their own countries, introduce each other, and introduce the extensive exchanges and cooperation between China and ASEAN, so as to make special and valuable contributions to the promotion of friendly relations between the two sides. .

  Wu Xiande, Mayor of Fuzhou City, Fujian Province, said that this China-ASEAN Influencer Conference is a favorable time for RCEP to come into effect, focusing on the digital economy, Internet influencer hotspots and cultural exchanges, conducting in-depth discussions and building consensus, which will surely promote Online and offline exchanges and cooperation between China and ASEAN countries have reached a new level.

  Chen Dehai, Secretary-General of the China-ASEAN Center, said that China and ASEAN are actively responding to the development trend of new media, especially mobile communication, which is socialized, personalized, and video-based, and give full play to the positive energy of Internet celebrities to boost anti-epidemic cooperation and economic and social recovery.

  Jiang Qin, Charge d'Affaires of the Chinese Mission to ASEAN, delivered a speech online.

She said that the times create heroes, and Internet celebrities are shining on the stage of the digital age and playing a unique and important role.

The first China-ASEAN Influencer Conference was held at the right time, providing a new and important platform for the two sides to enhance exchanges and communication.

  Shan Chengbiao, general manager of Global.com, said in his speech that today, diplomatic envoys, media people, Internet celebrities, bloggers, UP owners and self-media practitioners from many countries gathered together, with different identities, but with the same original intention and practice. Carry out common responsibility - China-ASEAN cultural communication messenger.

Focusing on the in-depth dialogue on the digital economy, the US$5.6 billion investment in Southeast Asia projects was implemented on site

  As one of the important forms of the digital economy, the rapid development and economic effects of the Internet celebrity economy are obvious to all.

In major economic activities and important economic fields, Internet celebrities are also playing an important role through their unique influence.

  At the site of the first China-ASEAN Internet celebrity conference, in the new project promotion session led by the first provincial business association in China to respond to RCEP, "Fujian Asia-Pacific Economic and Trade Cooperation Promotion Association", Yongrong Group spent 5.6 billion US dollars to promote ASEAN countries. The 10 million tons/year refining and chemical project invested in the park was officially launched.

In the new project promotion session, Yongrong Group invested 5.6 billion US dollars and invested in the 10 million tons/year refining and chemical project in ASEAN national parks. The contract was officially launched.

  A number of major projects will use the China-ASEAN Internet Celebrity Conference and the "Fujian Brand Maritime Silk Road" event to promote the willingness of Chinese enterprises to share development with ASEAN to ASEAN countries.

The signing and implementation of these projects will effectively promote Fujian's expansion of opening-up achievements in the implementation of RCEP, and will also help promote the establishment of a new pattern of China-ASEAN open regional economic integration.

  The digital economy is also a favorable starting point for China-ASEAN economic cooperation, and it has also been given a new mission to achieve economic recovery in the post-epidemic era.

During the three-day dialogue and visit, "digital economy", "cross-border e-commerce" and "net celebrity economy" were frequently mentioned.

  During the session of "dialogue with envoys", a number of envoys in China shared their insights on the issue of promoting China-ASEAN economic and cultural exchanges on the Internet platform.

During the "dialogue with envoys", a number of envoys in China shared their insights on the issue of promoting China-ASEAN economic and cultural exchanges on the Internet platform

  The development of the digital economy and Internet platforms has directly benefited ASEAN countries.

Benjamin, deputy director of the Thai Embassy in China, said that the live broadcast industry and online platforms have provided us with good opportunities. Last year, the Thai ambassador to China participated in the ambassador's New Year's greetings cultural activity hosted by the World Wide Web and interacted with netizens. The number of video views exceeded 1,000. ten thousand.

Wu Junming, Consul General of Singapore in Xiamen, believes that in the era of digital economy, the dialogue and cooperation between China and Singapore should be given better play.

Orina, the Philippine consul general in Xiamen, said that China and the Philippines should deepen digital cooperation, including cloud computing, artificial intelligence, financial technology and other fields.

  Looking forward to the future of China-ASEAN digital economy development, Indonesian Ambassador to China Zhou Haoli firmly believes that digital development is an important development opportunity between China and ASEAN.

The China-ASEAN Influencer Conference can play an important role in shaping the future economy.

Sadaro, deputy head of the Cambodian embassy in China, believes that the gap between China and ASEAN countries can be narrowed only by enhancing the construction of network infrastructure and promoting the interconnection between China and ASEAN countries through the Internet platform.

  Focusing on the topic of jointly promoting China-ASEAN cooperation on "Internet celebrity economy and cross-border e-commerce", Internet celebrities from China and ASEAN countries conducted in-depth discussions online and offline.

According to Rano Iskandar, a Bruneian internet celebrity ambassador, with the continuous development of e-commerce in Brunei, it has become common for most Bruneians to shop online from Taobao.

He also firmly believes that e-commerce is the way of the future.

  Give full play to the power of Internet celebrities to jointly promote China-ASEAN Internet celebrity economy and cross-border e-commerce cooperation.

Gao Neng E Beizi, a representative of Chinese Internet celebrities and a film and television variety show blogger, believes, "In the future, we will continue to cultivate content, establish a positive and energetic Internet celebrity image, and combine with standardized and professional trade methods to help the development of cross-border e-commerce. "Xia Shu Kitchen, the representative of Chinese Internet celebrities and Chinese cooking master, has been deeply involved in the food field for nearly 30 years. He said that he will continue to create more perspectives of Chinese taste, and he also expects to be able to develop in the current Internet celebrity economy and cross-border e-commerce development path. , make your own substantial efforts.

  As the first province in China to propose digital construction, Fujian's digital construction practice experience leads the country.

Fuzhou's digital economy and Internet celebrity economy are booming, and live broadcast e-commerce industrial parks such as the Strait E-commerce Base have grown rapidly, and the scale of the digital industry has exceeded 500 billion yuan.

  In the Fuzhou Digital Software Park, diplomats from ASEAN countries in China visited the "Digital China ▪ Practical Starting Point" in the China Digital Valley exhibition hall, and "liked" Fuzhou's achievements in the rapid development of digital economy.

In the chemical fiber product exhibition hall of Fujian Yongrong Group, diplomats from ASEAN countries in China praised the digital production behind the products and expressed strong desire for potential cooperation in the field of digital economy.

  At the Hi-Lion Digital Intelligence Center of Hi-Lion Group, the live-streamed delivery of goods by students from ASEAN countries left a deep impression on Douai Mengbo, Counselor of the Embassy of Myanmar in China.

She said that more Chinese investors are welcome to invest and develop e-commerce platforms in Myanmar.

Yang Chen Cuiping, a Vietnamese student studying in China, is a Chinese language student, but she is optimistic about the future of live-streaming e-commerce, and will use the Internet celebrity anchor as her career plan in the future.

Promote mutual learning among civilizations and promote economic and trade development through people-to-people and cultural exchanges

  There are economic and trade cooperation and exchanges between China and ASEAN, as well as cultural exchanges with people-to-people bonds.

China and ASEAN countries have similar cultural genes, and build a "heart bridge" in the form of cultural affinity to help the exchanges and cooperation between China and ASEAN countries to develop in depth.

  At the site of the first China-ASEAN Internet celebrity conference, ASEAN envoys in China and Chinese guests took to the stage through the "Light and Shadow Blessing Road". bless.

In this way, it expresses the deep friendship between China and ASEAN hand in hand, and conveys the beautiful meaning of cooperation and development between the two sides.

The scene of the "Fu Dao Ceremony" of the China-ASEAN Internet Celebrity Conference

  In the "Dialogue with Internet Celebrities", representatives of Chinese Internet celebrities such as Office Ono, Zaixia Xiaosu, Gao Neng E Beizi, Xia Shu Kitchen, Su Qin, etc. shared their stories of cultural exchanges with netizens in ASEAN countries on the spot, and said they would continue to share their stories with ASEAN countries. Netizens pass on valuable, warm and positive content, tell Chinese stories well, and hope to promote the cooperation and development of China-ASEAN Internet celebrity economy and cross-border e-commerce through their own influence.

Office Ono, Zaixia Xiaosu, Gao Neng E Beizi, Xia Uncle Kitchen, Su Qin and other Chinese Internet celebrity representatives shared stories of cultural exchanges with netizens in ASEAN countries online and offline

  Su Qin, a representative of Chinese Internet celebrities and a literary and art blogger, exported the characteristic culture of China, including ASEAN countries, to overseas by participating in a TV program of overseas culture, and gained many fans of ASEAN countries.

Su Qin believes that high-quality content is also the most important starting point for the Internet celebrity economy.

Ono, the famous YouTube creator of short videos, shared his thoughts and mentioned, "What kind of elements can be extracted to truly make the content go overseas, so that more viewers and more overseas fans can learn about Chinese culture and urban cuisine. "It's a very important subject for video creators.

  Xia Xiaosu, the master of Knowledge Zone UP at Station B, who has released a number of videos about the educational development status of domestic universities in China and is well-known to students from many ASEAN countries, said that in the future, he hopes to have more opportunities to go to ASEAN countries and see what he has seen. Smell brings local customs and customs into China and promotes cultural exchanges.

  Gao Neng E Beizi looked forward to, "China's excellent film and television cultural works and artists will go abroad, so that more ASEAN young people can see the face of our young people in China and the whole of China. In addition, we welcome outstanding performing arts talents from ASEAN countries and Movies and TV dramas can be developed in China.”

The first China-ASEAN Internet celebrity conference

  People-to-people and cultural exchanges are the catalyst for economic and trade cooperation, and people-to-people bonds build a solid public opinion foundation for economic and trade cooperation.

The beauty and depth of Fuzhou's Three Lanes and Seven Alleys historic district attracts representatives of ASEAN envoys and Chinese internet celebrities to stop and take pictures from time to time.

The Maritime Silk Road Exhibition Hall shows how Fuchuan brings together the friendship between China and ASEAN. During the visit, the envoys and Internet celebrities in China learned about the long history of Fujian as an important starting point of the "Maritime Silk Road", as well as the relationship between Fujian and ASEAN. The country has a long history of friendly exchanges.

Elenalin_Qingqing and other representatives of Chinese Internet celebrities handwritten "Fuka" and sent their wishes to China-ASEAN economic and trade cooperation and people-to-people and cultural exchanges

  Traditional Fujian cuisine has become the forerunner of people-to-people bonds between China and ASEAN countries.

In the public teahouse in Furongyuan, representatives of ASEAN envoys watched the tea-making process, tea art performances, tasted tea and admired China's long-standing tea culture.

The unique Fujian-flavored snacks of Wenru Fujian Restaurant also impressed the guests.

At the "Innovative Fujian Cuisine Promotion and Tasting Conference", ASEAN envoys in China and representatives of Chinese Internet celebrities deepened their understanding and cognition of the cultural integration of China and ASEAN countries in the tasting of innovative Fujian cuisine.

  It is reported that the conference was held on CCTV Mobile Network, Xinhua News Agency Live Cloud, Toutiao, Baidu App, First Video, iQiyi, Haohao Video, Douyin, Sina Weibo, Bilibili, Fujian International Investment Promotion Network As of press time, the cumulative number of online viewers on various platforms around the world has reached 14.04 million.

"Mountains, seas and blessings are sailing well" is the theme of this conference

  The first China-ASEAN Internet Celebrity Conference and the "Fujian Brand Maritime Silk Road" event demonstrated the extensive cooperation between China and ASEAN countries in the field of people-to-people and cultural exchanges, and also witnessed the continuous deepening of China-ASEAN regional economic integration.

In the future, the China-ASEAN Internet Celebrity Conference will continue to be held, which will greatly guide and promote the development of China-ASEAN pragmatic cooperation and the connection between peoples of all countries.

  Source: World Wide Web WeChat Official Account