It turned out that the American company "Yogibo" known for bead sofas was acquired by a company in Chuo-ku, Osaka, which has been selling in Japan.

"Yogibo" in New Hampshire, eastern United States, has developed a bead sofa that freely changes its shape according to the shape of the body and sells it worldwide including Japan.



In Japan, the company "Web Shark" in Chuo-ku, Osaka was the sales agent, but on the 13th, the company announced that it had acquired "Yogibo" in the United States.



According to the company, there was a consultation from the "Yogibo" side in July last year, and as a result of discussions, all the shares were acquired at the end of last month.



The purchase price is not disclosed.



WEBSHARK became a distributor of Yogibo products in Japan in 2014, and currently operates 86 stores in Japan, making it an unusual form for the distributor to acquire the company that developed the product. rice field.



"Yogibo" is a brand that was born when the founder developed a bead sofa for pregnant wives that makes it easy to sleep on their stomach, and is currently expanding to Europe and Asia. increase.



"We will continue to improve product quality and restructure our marketing strategy regarding brand image," said WebShark.