When the autumn recruitment is in progress-

  Employment of University Students: How to Break Through the Difficulties

  "I have been waiting for the materials review notice for the advance approval of the offer. The students around me have passed it one after another. I have not received it. Today I finally received a call for approval." The company of your choice has news, a student from a school in Guangdong. The "stone" in the hearts of Weibo netizens finally fell to the ground.

"Although there are not many places for'running', I can really appreciate the physical and mental exhaustion of Qiuzhao people who go to interviews every day. A girl I ran into, went to three interviews a day, and could only eat bread on Didi at noon, the same as Qiuzhao. People, it hurts very much."

  Offline special recruitment, online live broadcast, "National Recruitment Action Third Season", "Hongzhi Navigation Assistance Program"... At the end of the year, the chills failed to stop the enthusiasm of graduates and employers for autumn recruitment .

Opportunities and challenges coexist. Some companies resume work and production after the epidemic has created new opportunities. However, the total number of fresh graduates continues to grow.

According to data from the Ministry of Education, the number of college graduates in 2022 is expected to reach 10.76 million, a year-on-year increase of 1.67 million.

The Ministry of Education and the Ministry of Human Resources and Social Security have also held many meetings to deploy related work.

So, what are the new features and trends that are worth paying attention to in this autumn recruitment?

Graduates are at the "crossroads" of life. Facing wanderings and choices, how can they "meet a better self" and reap new growth?

The reporter conducted an interview.

  The "grabbing battle" kicked off ahead of schedule, and online announcements and double elections became the norm

  "The number of recruited positions is 1, the number of demanded is 9, the number of interviewed is 12, and the waiting is 1." Open the "Job Fair" column of the Beijing College Graduates Job Search Information Network, the dynamic real-time display is the online position of a kindergarten in Xicheng District, Beijing Double-choice "queuing" scenario.

The reporter found that regardless of whether it was a special job fair by industry or company type, or a special double election meeting for colleges and universities, affected by the epidemic, the online conduct accounted for the majority, but the limitation of not being able to visit the scene in person did not wipe out the graduates." The enthusiasm of eager to try.

  "Resume submission will probably start in mid-October 2021. I feel that late October to mid-November is the focus of autumn recruitment. There are a large number of companies to announce and post positions, and even a few well-known ones will appear at a certain time. When companies are preaching at the same time, I still have to hesitate where to go." Yang Lin (pseudonym), a master student in the School of Life Sciences and Technology of Shanghai Jiaotong University, as a member of the autumn recruitment army, felt that the peak of autumn recruitment in 2021 was "a little earlier" ".

  Relevant statistical data corroborated Yang Lin's "feeling".

According to the analysis of the Wutong Fruit School Recruitment Platform for the recent two years of campus double elections, the months with the largest number of campus double elections in 2021 appear in October and November. Most outstanding companies can meet about 80% of their needs.

CIIC Management Consulting Co., Ltd. and Yucai.com’s campus recruitment platform released the "2022 College Freshmen Autumn School Recruitment Trend Report", which also shows that nearly three-quarters of the companies participating in the autumn recruitment started recruitment in September 2021. On the big screen, compared with the same period last year, 32% of enterprises have increased their demand for recruitment in the 2022 school year. Among them, 40% of private enterprises have expanded their demand for fresh graduate recruitment, which is higher than that of other types of enterprises.

  "The'autumn recruitment season' in 2021 is further ahead of previous years. In previous years, most units of autumn recruitment have seized the prime time of the autumn recruitment of'Golden Nine and Silver Ten'. However, starting from August in 2021, many units have started 2022. The recruitment of graduates on campus has started the online “grabbing battle”.” Lin Jijia, Director of the Employment Guidance Center of Beijing Institute of Technology, said, “In addition, the recruitment methods of employers have become more flexible and diversified after the epidemic. Take Beijing Institute of Technology as an example, from Since the beginning of the fall semester, a total of 184 air presentations of various types have been held, which is 2.1 times the number of the same period last year. Air presentations are more offline than offline, independent of time, city, and venue factors, and can cover a wide range of graduate groups at the same time To increase the publicity effect of the unit."

  The contradiction between supply and demand is becoming more and more prominent, and self-positioning in job search is very important

  The reporter noticed that multiple preparations and gradient choices are the "strategies" of many graduates in job hunting.

"At present, Chinese enterprises and private enterprises have delivery services, and they are still preparing for Chongqing's selection test. However, the selection of students will not be confirmed until January and February of 2022, so I will make overall considerations and make a list to grasp the time." Yang Lin said.

  According to the report released by CIIC Consulting, from an industry perspective, the demand for recruitment and the number of applicants show a large imbalance. The demand in the pharmaceutical, bioengineering, IT, Internet, automotive, and electronics (semiconductor) industries exceeds the number of job seekers; manufacturing, The demand in the transportation and logistics, finance, machinery and electrical engineering, engineering, retail and wholesale, and building materials industries is less than the number of job seekers.

From the perspective of job types, companies have greater demand for R&D engineers, sales personnel, and first-line skilled personnel, and their recruitment is also relatively difficult; financial, human, administrative and other functional positions have a high degree of enthusiasm for resume delivery, but there is no obvious demand for recruitment Promotion, so job hunting competition will be more intense.

  From the perspective of unit attributes, it is an indisputable fact that there are a large number of applicants for posts in the "system" such as civil servants and public institutions, and it is more difficult to "go ashore".

"Affected by the epidemic and other factors, students' job-hunting mentality has changed this year, and they are more inclined to find stable and secure jobs. For example, civil servants, public institutions, large state-owned enterprises and state-owned enterprises are the first choices for students to apply for jobs. Taking the selection and transfer of students in various provinces and cities as an example, So far, 1,900 people have signed up, and the number has doubled over the same period last year." Lin Jijia introduced.

  "What I am most concerned about is the development prospects of the company and the position. The second may focus on the intensity of the work, and the third is the salary." Yang Lin told reporters about his job-seeking position, "From the position, the students choose the same major. There are both business and management and administrative categories, basically half to half. I myself may not be inclined to choose scientific research-related positions, and more inclined to management. As for the degree of professional matching, I still tend to choose a certain degree related to the major. Degree, but not limited to the biological field, such as consulting companies, sometimes also deliver."

  "I think that the imbalance of supply and demand is due to both the economic development status and the university's professional structure itself. Specifically, each school may be different for each major." Lin Jijia said, when students apply for a job It is necessary to understand the needs of the industry, but there is no need to frighten yourself with the findings of the agency.

"From our experience and observations, as long as the graduates fully understand their own situation and job requirements when applying for a job, they do not "follow the trend", do not "eye-sighted and low-handed" when applying for a job. They can still achieve full employment by using their own advantages and strengths. of."

  Are you willing to be a "new youth in the workplace" for a day?

Tianjin has innovated the form of employment guidance for students and recorded an employment-themed program similar to reality shows like "New Youth in the Workplace". College students from prestigious universities are invited to have a "role experience" in the company for a day, and the human resources director of the company combines the performance of the students as him. Tailor-made plans and suggestions for their future career development.

  “We have chosen not only private manufacturing enterprises, cultural enterprises, but also well-known traditional large state-owned enterprises. In view of the existence of different degrees of current students’ lazy employment and slow employment, such activities can guide students to truly understand the situation of the enterprise. And the atmosphere of the workplace, enhance students’ initiative and enthusiasm for employment, and grasp their own job-seeking goals. Now the program is being produced and will be launched soon.” said Man Rong, deputy director of the Student Ideological Education and Management Office of Tianjin Education Commission.

  Opportunities in emerging industries and cities are emerging, and careful selection is indispensable

  Tea art, culinary art, nutritionist, haircut... In Tianjin, as long as you are all graduating students, you can learn a small skill without spending money.

According to Man Rong, in the autumn of 2021, Tianjin will be recruited to continue to carry out the "Aijin City·Promotion of Employment·Strengthen Skills" career promotion and employment guidance training. The school will rely on the human resources department to accept the training institutions that undertake vocational skills training according to student needs, hobbies and future development. , Study for free at the corresponding institution.

The learning link includes "online + offline", theoretical study and advanced training on computer, as well as visits to famous enterprises.

"'Small skills' may be related to majors, or it may be just a'blessing item', but it can help students improve their overall competitiveness."

  In order to broaden the employment channels for students, Tianjin has also given full play to the advantages of digital economy, platform economy, and sharing economy, and cooperated with platforms such as "cloud accounts" and "Zhu Ba Jie" to provide college graduates with discounts on membership fees and annual membership fees. Experts will be arranged to help guide graduates on how to open an online store, how to do business well, etc., to help students improve their entrepreneurial ability.

In addition, it also provides services such as licensing, economic subsidies, and account management for self-employed graduates to trade on the online platform to provide convenience and risk protection for their entrepreneurship.

  Various forms of flexible employment methods have broken the limitations of traditional employment forms, and the emergence of opportunities in emerging industries and cities have also provided graduates with new choices.

According to data from CIIC, companies in new first-tier cities have the most obvious trend of enrollment expansion for fresh graduates. The 10 cities with the most demand for graduates in 2022 are calculated on the 51job platform. The average number of resumes received by a recruitment post in Beijing, Shanghai, and Guangzhou is 40.3, 36.2, 26.9, while Wuhan, Hangzhou, and Chengdu are only 10.4, 17.8, and 24.7 respectively.

From the perspective of industry types, with the deepening of technological innovation and industrial upgrading, positions related to digitalization, R&D and innovation continue to emerge and there is a large demand for recruitment, such as big data analysts, automation control engineers, industrial robot system operators, and chips. Engineers, anti-fraud algorithm engineers, cloud computing engineers, etc., the trend of "supply exceeds demand" is obvious.

  "Most of my classmates in the same major and I have roughly two considerations about the place of work. One is Shanghai, where the school is located. After all, the first-tier cities have more opportunities and rich resources; the other may be cities in the province or region where my hometown is located. For example, I am from Sichuan, and I may want to consider the development of Chengdu or Chongqing more. I myself may be more focused on Shanghai, but I will not refuse the opportunities in Chengdu and Chongqing.” Yang Lin told reporters, “As for emerging industries and positions, There will be students in the same major who choose to invest in fast-market companies. For many students, there will be no "Beijing, Shanghai and Guangzhou obsession". If there are good opportunities in the new first-tier cities, it is still relatively open."

  "Behind emerging cities and new job types are new development opportunities, which have brought more choices to graduates. But for graduates, especially'hot' major students, it is important to know what they want and know 'What is right for you', instead of devoting yourself to the competition between emerging cities and new jobs, so as not to be overwhelmed by the dazzling talent policies." Lin Jijia suggested that graduates should fully analyze before choosing a city. , Understand the advantages of urban industrial clusters, and the combination of applied positions with their own majors.

Through internships, visits, etc., you can learn about the humanities, environment, life, and talent policies of your city on the spot, so as to eliminate uncertainties and choose employment areas more reasonably.

  "I personally think that students must try bravely. Our statistics show that among the three groups of graduate students, undergraduates, and vocational college students, it is relatively difficult to promote undergraduate employment. I hope that students can try more in the autumn recruitment. Work hard to prepare. In the later stage, you must seize the opportunity, give up the'obsession', get a job first and then choose a career, discover yourself step by step in social training, realize self-growth, and achieve your career planning goals." Student Ideological Education and Management of Tianjin Municipal Education Commission Director Yang Ming said.

  (Our reporter Zhou Shixiang)