Egypt: Citroën withdraws ad accused of encouraging sexual harassment

The Citroën C4, whose advertising with famous singer Amr Diab has been withdrawn in Egypt.

AP - Michel Euler

Text by: RFI Follow

1 min

The French automaker had to withdraw an advertisement for its new C4 in Egypt and the Arab world.

The ad with famous singer Amr Diab was accused on social media of encouraging sexual harassment.

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From our correspondent in Cairo

, 

On the spot, we see Amr Diab, who despite his sixty years has a reputation of Don Juan, take a picture of a pedestrian he almost knocked down thanks to the rearview mirror of his Citroën.

A banner appears in English saying.

“ 

 ”, with Amr Diab smiling despite the outraged look of the passerby.

For internet users, this is a promotion of sexual harassment.

Harassment generally ranging from sexist thoughts to physical assault in the most extreme cases and against which several laws have been adopted in Egypt.

 "Be even closer to me"

Citroën withdrew the ad from all digital media and apologized after the outcry on social media.

Singer Amr Diab, whose new song has just been released, has remained silent.

The song, which is already a hit in the Gulf countries, says: " 

 ".

►Also read: Egyptian social networks denounce laxity on sexual harassment

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