(Economic Observation) China's tourism equipment manufacturing industry has become a "new blue ocean"
China News Service, Liuzhou, December 10 (Lin Xin) "China's tourism equipment manufacturing industry is a blue ocean that needs to be developed. Its market potential and important role in economic development mean that major development opportunities have arrived." Yang Yanfeng, director of the Online Tourism Research Center, School of Tourism, Beijing Union University, said in Liuzhou City, Guangxi on the 10th.
On the same day, the second China Tourism Equipment Development Summit was held in Liuzhou.
This is China's first domestic professional exhibition focusing on tourism equipment. Experts and scholars in China's tourism equipment industry and heads of leading enterprises in the industry are invited to the conference to discuss topics related to the development of tourism equipment manufacturing.
Yang Yanfeng pointed out at the meeting that with China's economic and social development, residents' income increase, and consumption upgrade accelerated, Chinese residents' tourism consumption demand and ability will continue to grow substantially.
"There is a blue ocean in the tourism equipment manufacturing industry, which is worth exploring." Zhan Jianjun, executive vice president of Astec Global Co., Ltd., is also optimistic about this industry.
He pointed out that the current Chinese people are "getting richer and getting older."
With the advent of an aging society, the tourism market has great potential for development.
The tourism equipment manufacturing industry will also become an area worth exploring.
The tourism equipment manufacturing industry is valued because of its high growth, high added value, long industrial chain, great driving force, and broad market prospects.
In the past 10 years, relevant Chinese authorities have successively issued a number of policies and regulations, proposing to vigorously develop the tourism equipment manufacturing industry.
By strengthening innovation drive, perfecting supporting systems, perfecting standards, specifications and inspection and testing systems, and continuously improving equipment quality, brands and services, we can cultivate specialized and large-scale backbone enterprises and form an industrial system with strong international competitiveness.
All parts of China are also closely following policy trends, combining their own advantages in tourism resources, and arranging the development of tourism equipment manufacturing industry.
Dujiangyan City, China issued the "Qingcheng Mountain Tourism Equipment Industry Functional Zone Development Plan" and the "Qingcheng Mountain Tourism Equipment Industry Overall Development Plan", clarifying that the functional zone will focus on the development of tourism transportation equipment, tourism low-altitude flight equipment, tourism health equipment, outdoor equipment, tourism and leisure food The development direction of the industry.
Optimistic about this "blue ocean", Guangxi accelerates its deployment in the tourism equipment manufacturing market and uses it to radiate ASEAN.
Guangxi officially established the China-ASEAN (Liuzhou) Tourism Equipment Manufacturing Industrial Park based on the industrial system of Liuzhou, an important industrial town.
The industrial park is composed of four functional areas: high-end tourism transportation equipment area, prefabricated tourism facility area, tourism protective equipment area, and tourism equipment trading area. It will become a tourism equipment industrial base oriented to ASEAN and radiating countries along the "Belt and Road".
Although China's tourism equipment manufacturing industry is facing development opportunities, it still faces many problems.
Yang Yanfeng believes that the current product supply is difficult to meet the needs of market development, core components rely on imports, tourism equipment manufacturing companies are not competitive, research and development capabilities and technology are weak, and brands with wide influence are not formed.
In the future, how will China's tourism equipment manufacturing industry develop?
Wei Yun, president of the Beijing Urban and Rural Innovation and Development Doctoral Research Association, suggested that digitalization, intelligence, and networking should be important directions.
Intensify the construction of infrastructure, especially network infrastructure, strengthen infrastructure interconnection, improve infrastructure networking and intelligence, and optimize infrastructure system functions.
In addition, in response to the dual-carbon strategy, promote the green development of cultural tourism equipment manufacturing; focus on food, lodging, travel, shopping and entertainment, and promote low-carbon cultural tourism equipment manufacturing.
According to the law of international development, if the per capita GDP of a country or region exceeds US$5,000, tourism will enter the stage of popular daily consumption.
At present, China's per capita GDP exceeds 10,000 U.S. dollars, and it is ushering in a period of explosive growth in tourism consumption demand.
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