China News Service, New York, December 7th. The latest "Top 500 World Brands" list, which was researched by industry authorities, was announced in New York on the 7th. Google topped the list, Amazon and Microsoft ranked second and third; 44 Chinese brands were selected. , Continues to rank fourth in the world.
The 2021 (18th) "Top 500 World Brands" rankings were researched and launched by the World Brand Lab.
Brands from 31 countries were selected this time.
In terms of the number of countries, the United States accounts for 198 seats and continues to be the world’s top brand country; France, Japan, China and the United Kingdom have 48, 46, 44 and 37 brands on the list respectively, making them the second largest brand country. camp".
Some emerging Chinese brands have performed well, including State Grid, Haier, China Resources, China Life, Wuliangye, Tsingtao Brewery, Sinochem, China Southern Power Grid, Hengli, Xugong and Beidahuang.
The list covers a total of 47 industries.
Among them, 37 brands in the automotive and parts industries are on the list and continue to rank first; 34 brands in the food and beverage industry are on the list, ranking second; 28 brands in the media industry are on the list, the same as last year, ranking third; energy The industry ranks fourth with 27 brands.
There are 26 new brands on the list this year, among which China's China Resources is ranked the highest, which is in the 70th place.
Among the new Chinese brands on the list are AIA, Xiaomi, Shenghong and China World Holdings.
Some brands in the retail, energy, tourism and aviation industries have been significantly affected by the new crown pneumonia epidemic. United Airlines, Singapore Airlines, SoftBank and other industries have fallen sharply, and Tokyo Electric Power, Novartis, Macy's, and Qantas have dropped out of the list.
In this year's list, Saint-Gobain (356 years old), an established French company, is the brand with the longest history in the corporate world; Aviva and Moutai have a long history of more than 300 years, ranking second or third in the brand age.
Among the 44 brands in China, Moutai, Tsingtao Brewery, Wuliangye, Bank of China, and AIA exceed Bailing.
The World Brand Lab, founded on the initiative of Nobel Prize winner Professor Robert Mundell and served as the first chairman, is an authoritative and leading brand consulting, research and evaluation institution in the industry. It has been reviewing since 2003 More than 80,000 mainstream brands in 60 countries around the world are conducting follow-up research.
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